Remove 2018 Remove Editorial Team Remove Storytelling Remove Text
article thumbnail

Sample 11 of the Best B2B and B2C Content Marketing Ideas of 2018

Content Marketing Institute

Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. HANDPICKED RELATED CONTENT: 13 Reasons Why You Should Consider Text-Based Marketing.

article thumbnail

How the Best Newsletters Get – and Keep – Readers’ Attention

Content Marketing Institute

The editorial team throws in content that delights them. It delivers bite-size news in a style that mimics the behavior of text messages, complete with text bubbles that float up as if someone is speed-typing them, GIFs, and buttons that readers click to choose what happens next. Attend Content Marketing World 2018.

article thumbnail

50 of the Best Social Media Tools Selected by Top Marketers

Content Marketing Institute

Instagram is my favorite social network because of its social storytelling simplicity. Instagram is my favorite social network because of its social #storytelling simplicity, says @annhandley. Use text overlays, says @MariSmith. HANDPICKED RELATED CONTENT: 16 Visual Storytelling Tips to Give Your Content Marketing a Boost.