Contently

MAY 13, 2024

The company first announced the move in February 2020—only to postpone the implementation timeline every year since. That vegan ramen brand that relentlessly stalks you around the internet because you looked up “quick plant-based recipes” one time ? Google has reportedly been rolling out this shift for years.

Content Marketing 116

Content Marketing Marketing Content Storytelling 116

Neil Patel

SEPTEMBER 1, 2020

How can I find a top SEO company that doesn’t need ads to rank its website organically? But most importantly, it uses high-quality content to engage and convert visitors into leads and customers. Another research projected 50% of all online searches in 2020 to be voice-based. You’ll find the answer to those questions here.

SEO 137

SEO Search Engine Optimization Portfolio Agency 137

Neil Patel

SEPTEMBER 20, 2020

We work with small, local mom and pops businesses all the way up to large, multinational brands with locations all over the world. What sets BrightLocal apart is the fact that they offer software and services to both brands and agencies. Paid ads (e.g., Google ads, Facebook ads, Bing ads, etc.)

SEO 130

SEO Agency Search Engine Optimization Keywords 130

Neil Patel

JANUARY 28, 2021

With gifs, brands can entertain and engage their target audiences in a way plain text or static images just can’t. In this article, I’ll show you how you can find and use gifs throughout your marketing plan to increase engagement, make your brand relatable, and entertain your audience.

Promotion 133

Promotion Brand Entertainment Social Media 133

Neil Patel

DECEMBER 22, 2020

Some of the top US brands spend billions on advertising to secure their internet advertising space. If you can’t keep up with the big companies that spend billions of dollars on their advertising campaigns, there are still a few ways you can get your brand noticed. It’s a quick and effective way to help with brand recognition.

Brand 139

Brand Marketing Retail Advertising 139

Neil Patel

JANUARY 20, 2022

Global usage of social media, which was already high, exploded during the pandemic in 2020. Whether you are a marketer or a brand looking to revamp your social media strategies, we have good news for you: Neil Patel is hosting a live webinar to show you some innovative social ad strategies you can use to beat your competition.

Ads 90

Ads Social Media Advertising Agency 90

Moz

SEPTEMBER 28, 2020

This will be the refrain for the majority of your customers as we reach 2020’s peak shopping season. Whatever your business can offer to support local shoppers’ aspirations for a safe, comfortable, happy holiday season at home is commendable at the end of a very challenging 2020. You’ve discovered these brands, but you don’t like them.

SEO 73

SEO Retail Entertainment Communication 73

Verblio

OCTOBER 21, 2022

However, while some may think it’s a simple task, the truth is that it takes time and research to build your brand. You may not have the budget for a large advertising campaign, and even if you do, you may not be sure how to target your ads so that they reach the right people. Content Marketing Increases Brand Awareness.

Content Marketing 98

Content Marketing Brand Marketing Content 98

Moz

NOVEMBER 2, 2020

In 2020, it’s time to turn up the local SEO industry’s dial on conscious spending. In 2020, AmEx is placing special emphasis on shopping locally to help SMBs remain viable amid the challenges of the public health emergency. As of August 2020, 163,735 total U.S. Small Business Saturday’s date this year is November 28th.

Marketing 71

Marketing Agency Education Food 71

Neil Patel

FEBRUARY 2, 2021

It’s no secret that the field of marketing is constantly evolving, and SaaS brands are not immune from the challenges that arise due to the fast-paced nature of the field. One great way SaaS companies can keep up is through brand advocacy. 2021 SaaS Trends that Affect Brand Advocacy. Overcome Content Overload.

Brand 143

Brand Brand Awareness Social Media Sales 143

Moz

JULY 15, 2020

There's endless possibilities w/ #machinelearning : Some cool things: - AI-generated faces - Auto-excuse generator (need that) Leveraging for SEO: - Keyword research - Forecasting time series - Extracting entities and categories from URLs - Internal link analysis #mozcon — Seer Interactive (@SeerInteractive) July 15, 2020.

Keywords 68

Keywords SEO Promotion Content Creation 68

Moz

JULY 15, 2020

There's endless possibilities w/ #machinelearning : Some cool things: - AI-generated faces - Auto-excuse generator (need that) Leveraging for SEO: - Keyword research - Forecasting time series - Extracting entities and categories from URLs - Internal link analysis #mozcon — Seer Interactive (@SeerInteractive) July 15, 2020.

Keywords 61

Keywords SEO Promotion Content Creation 61

Moz

FEBRUARY 4, 2020

In this article, I will take a look at what is in store for SEO in 2020 and how these factors will change the way we formulate strategies throughout the next year and beyond. For example, if your site sells shoes, you need to think about how many different types, colors, sizes, brands, and concepts exist for your shoes.

SEO 93

SEO Architecture Concept Keywords 93

Moz

JANUARY 5, 2020

Nothing in my career satisfies me more than advising any brand that’s determined to improve life quality in some spot on the map. Succeeding in 2020 means becoming a clear-eyed surveyor of any structural issues as well as seeing the "good bones" potential, so that you can flip dilapidation into dollars.

SEO 78

SEO Government Utilities Medical 78

Smart Blogger

JUNE 20, 2023

Ready to breathe some fresh air into your brand? Exceed their expectations, over-deliver, and they’ll become your brand ambassadors. Remember, a satisfied customer can often become a better advocate for your brand than any advertisement. Align your brand with a purpose that reaches beyond just selling products.

Marketing 107

Marketing Social Media Digital Marketing Education 107

Contently

AUGUST 11, 2022

Data shows that proactive marketing “ pays off ” during recessions—for brands across industries, including the likes of Toyota, Amazon, Coca-Cola, etc. Paid ads and content marketing have inverse reputations. Ads tend to be annoying disruptions that don’t work well but are very easy to track for ROI.

Content Marketing 138

Content Marketing Marketing Content Content Creator 138

Moz

JULY 15, 2020

There's endless possibilities w/ #machinelearning : Some cool things: - AI-generated faces - Auto-excuse generator (need that) Leveraging for SEO: - Keyword research - Forecasting time series - Extracting entities and categories from URLs - Internal link analysis #mozcon — Seer Interactive (@SeerInteractive) July 15, 2020.

Keywords 46

Keywords SEO Promotion Content Creation 46

Jane Friedman

JANUARY 4, 2023

I had three books in my catalogue and dabbled in Amazon Ads. In 2020, I had my breakout year, generating $7,500 in revenue for my business. Almost all of that $7,500 in revenue went to Facebook and Amazon Ads. In fact, I spent $2,000 out of pocket just testing ads to get things working for my series. I was ecstatic.

Marketing 106

Marketing Ads Audience Publisher 106

Neil Patel

SEPTEMBER 2, 2021

Advertise your brand. In fact, it was one of the top five downloaded apps in the App Store and Google Play in 2020. At the end of 2020, Instagram surpassed one billion global users. There are three things you need to make money on Instagram: reach, influence, and engaged followers. Engaged Followers.

Food 145

Food Social Media Promotion Advertising 145

Smart Blogger

FEBRUARY 16, 2023

Backlinko , 2022) The #1 organic result on Google gets almost 20x the traffic of the top ad (39.6% 93% of brands say they got new customers due to the videos posted on their social media accounts. 51% of people who listen to 5 or more hours of podcasts per week say they pay more attention to ads on podcasts than ads on other media.

Digital Marketing 127

Digital Marketing Marketing Retail Landing Page 127

Express Writers

APRIL 1, 2024

In other words, all copywriters should know how to entertain, engage, and educate the reader since those are pillars of content marketing. 2020, the average blog post took 3 hours and 55 minutes to create. People expect more personal experiences, niche content, and engaging interactions. What Is a Copywriter?

Copywriter 86

Copywriter Copywriting Persuasion Food 86

Make a Living Writing

JANUARY 27, 2024

That’s right, the world’s sixth-largest food brand, creator of Cocoa Puffs cereal, for goodness sakes, is creating extensive content about sustainable farming practices. Ad I’m on their shortlist for their next content projects!). In 2021, one single contract eclipsed all of 2020’s earnings. Farm robots?

Writing 107

Writing Food Freelance Writer 107

Neil Patel

APRIL 13, 2021

Advertising-based video on demand differs from TVOD and SVOD in that it is a monetization model that allows brands or companies to inject video advertising into existing (or soon to be existing) video content. A big example of this is the ads that run on YouTube videos. In fact, the average engagement rate on Facebook video is 6.09

Advertising 126

Advertising Ads Banking Brand Awareness 126

Neil Patel

MARCH 25, 2021

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. In 2020, TikTok was ranked one of the world’s top mobile apps , outperforming YouTtube, Tinder, and Netflix.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

Neil Patel

DECEMBER 8, 2020

Through Watch, users could view both scripted and live video from professional networks, brands, influencers, and everyday people. By 2019, Watch had 270 million monthly users, and by 2020, that number had shot up to over 1.25 and added a ton of features for brands and marketers. billion, according to Facebook.

Script 129

Script Engagement Ads Content Creator 129

Buffer

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Marketing 122

Marketing Social Media Retail Search Engine Optimization 122

Content Marketing Institute

NOVEMBER 19, 2018

It seemed to happen overnight and with little warning: Video gaming grew out of its awkward phase, emerged from mom’s basement and confidently launched itself onto the social media scene – winning the attention of millions of active and deeply engaged viewers in the process. HANDPICKED RELATED CONTENT: Ready to Go Live?

Audience 75

Audience Brand Entertainment Concept 75

Neil Patel

JULY 27, 2021

Until recently, only brands like Red Bull and others associated with gaming were able to get in on eSports marketing. First, marketing in eSports allows you to reach a dedicated and engaged audience. Create In-Game Ads. Investing in an in-game ad can be a unique, but powerful strategy. Dynamic Ads.

Marketing 144

Marketing Brand Awareness Advertising Manufacturing 144

Neil Patel

MAY 4, 2021

What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. Even the Content Marketing Institute concedes there is no template for this, because every person and brand’s needs and goals are different. It’s not enough to just pick the field you want to influence.

Social Media 145

Social Media Construction Digital Marketing Engagement 145

ContentWriters

MARCH 27, 2024

Not only does it keep the material relevant and engaging, but it’s also a key strategy for enhancing your clients’ search engine visibility. Incorporating new multimedia elements (like images, videos, and infographics) to enrich the reader’s experience and increase engagement. Consider the content’s layout, design, and navigability.

Writer 111

Writer Content Freelance Keywords 111

Bramework

AUGUST 20, 2023

2 – Add Advertisements Embedding ads to your blog might not be your favorite idea, but it can actually be q uite lucrative. Here are a few ways you can add advertisements to your blog without turning your visitors away: Ensure the ads fit seamlessly into your content so your readers have a good user experience. Sounds easy right?

Blog 98

Blog Blogging Freelance Brand Awareness 98

Neil Patel

FEBRUARY 19, 2021

This shift has made retail brands rethink their marketing and advertising strategies, allocating more of their budgets toward SEO and paid search campaigns. In 2020, advertisers spent almost $200 billion in paid search ads , with retail spending over $15 billion , and this number is expected to increase moving forward.

Social Media 145

Social Media Sales Media Retail 145

BKA Content

MAY 18, 2023

Maybe you are a small business owner that has been creating content as a way to build awareness of your brand but need a writer who can deliver high-quality work as your readership grows. With affiliate marketing, you agree to promote partner brands on your blog in exchange for a percentage of sales that come from your page.

Content 89

Content Content Writer Content Creator Consulting 89

Smart Blogger

MARCH 29, 2023

Of course, successful lifestyle bloggers share common tactics that keep their target audience entertained and engaged! Most commonly, lifestyle blogs make money by advertising brands that align and resonate with the lifestyle they promote. There are several creative ways to monetize a blog.

Food 106

Food Entertainment Blog Blogging 106

Neil Patel

FEBRUARY 11, 2021

Paid social media has become a key component of many brands’ marketing strategies. The platform’s annual revenues have climbed at an even sharper rate, with the vast majority of that money coming from ads: This has had inevitable consequences for marketers. Paid Social Media Increases Brand Awareness.

Social Media 143

Social Media Media Brand Awareness Advertising 143

Backlinko

JANUARY 8, 2024

million * 2020 333.2 Here’s a table breaking down how long the average podcast is: Podcast Duration Percentage of Episodes Under 10 minutes 15% 10 to 20 minutes 15% 20 to 40 minutes 30% 40 to 60 minutes 21% >60 minutes 18% Podcast Marketing Statistics If you haven’t added podcasting to your marketing strategy yet, it’s worth considering.

Entertainment 107

Entertainment Advertising Utilities Ads 107

Bramework

FEBRUARY 13, 2024

Reach new audiences and new influencers Increase your brand awareness Bridge relationships to new partnerships Helps boost your social media efforts At Bramework , we specialize in making your content easier to write, format and get in front of people faster. When you repurpose content, there are tremendous benefits. You are the blog master.

Content 98

Content Blog Blogging Brand Awareness 98