The Complete Guide to Content Repurposing: How to Get the Most Out of Every Piece of Content You Create
Buffer
DECEMBER 5, 2023
And the benefits of repurposing content exceed above and beyond time-saving. For example, Katelyn Bourgoin posted a timeless advice on X in 2020 and repeated it in 2021 , also on X. But if you aim to build brand awareness and expand your reach, your focus should be repurposing posts that went live more recently.
Let's personalize your content