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How the Content Marketing Landscape Has Changed With AI 

ContentWriters

In late 2022 and early 2023, the launch of tools like ChatGPT, Google Bard, Perplexity AI, and Claude sparked an explosion of interest in AI. Hailed as game-changers by some and the beginning of the end by others, these tools seemed ready to streamline content creation. Would it sideline traditional methods of content generation?

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The 12 Hottest Marketing Jobs for 2023 (& How to Land Them)

Smart Blogger

The Top 12 Marketing Jobs for 2023 The following list provides an overview of 12 high-demand marketing jobs, their qualifications, and links to more information. Yet, online marketing refers to web-based promotional mediums exclusively — websites , landing pages , social media marketing , blog content , email marketing , and SEO.

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SEO vs. PPC: Which Will Yield the Best Results in 2024?

The Hoth

SEO stands for search engine optimization, and it’s the practice of modifying your web content to rank better for your most important keywords on search engines like Google. Some of the most important ranking factors include: The quality and relevance of your content (do your web pages satisfy the user’s search intent?)

SEO 98
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The Ultimate Guide to SEO Tracking

BKA Content

You can also see how different content performs: Blogs Landing pages Social media posts If one aspect stands out, for better or worse, you can learn from that outlier. If you want greater visibility, you should see how many backlinks your content generates. The metrics you should look at depend on your goals.

SEO 74
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37 Beginner-Friendly Ways to Find Freelance Writing Jobs (2023)

Smart Blogger

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. That’s where we come in.

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5 Steps to Optimize Web Content Like an SEO Expert

The Hoth

This reinforces the need for search engine optimization (SEO) campaigns so that your content can reach the top of the SERPs (search engine results pages). If you don’t routinely optimize web content, holding onto top SERP rankings will be next to impossible. Why is Optimizing Web Content Necessary?

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Search Engine Rewind: What We Learned In 2022 and Where SEO Is Going in 2023

Neil Patel

With that in mind, here’s a look back at some big trends that made 2022 a wild year in search and the things that will make huge waves in 2023. The priorities for 2022 continued to be informative, useful content that answered user search queries. These changes caused SEOs to adjust their strategy and see past content differently.