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How to Build Paid Ad Campaigns Around Typos, Misspellings, and More

Neil Patel

An ad with a typo, misused apostrophe, incorrect homophone, or any other error could make more people aware of your brand than ever before. While mistakes may be embarrassing and used well, they can also be a tool to shine the spotlight on your brand or product. It Humanizes Your Brand. It’s a win-win situation.

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How to Set Up Twitter Advertising: Tips, Tricks, and Complete Walk-Through

Neil Patel

It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. Promoted tweets are the most common type of Twitter ad campaigns. Promoted tweets are usually used for lead generation, brand awareness, and product promotion, among many others.

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How to Build Better Ads With the Facebook Ads Library

Neil Patel

You don’t need a Facebook account to access Facebook’s Ad Library , but you won’t be able to take advantage of all its features, so you should get one. Start by searching for a brand and clicking on the relevant name from the drop-down menu. Start by searching for any brand you love, then look at that brand’s competitors.

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What is Copywriting: A Basic Guide to Compelling Copy (+ Types)

Smart Blogger

It’s a crafted blend of creativity, psychology, and market savvy that’s designed to catch your attention, engage your interest, and guide you towards a specific outcome. It serves as the foundation of your brand’s voice and messaging. Copywriting is more than just decorating your advertisements with words.

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Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

Create a Visual Identity Your brand’s visual identity should be a unique, memorable reflection of your business. It includes your: Logo Color palette Typography Imagery style A polished visual brand signals to customers that you’re credible, trustworthy, and attentive to detail. Take baby clothes shop MiniOlie, for example.

Marketing 103
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How Much Do Instagram Ads Cost?

Neil Patel

Get ready to put some time and effort into creating ads that fit your branding and follow Instagram’s creative best practices. Consider the types of Instagram ads: stories ads photo ads video ads carousel ads collection ads ads on the Explore page. Conclusion.

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How to Choose The Right PPC Agency

Neil Patel

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. Mobile devices account for over half (53%) of clicks on search ads. Or raise brand awareness.

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