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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

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What is the Difference between Paid Search and Organic SEO?

ContentWriters

Paid Search is also called search engine marketing (SEM) and pay-per-click (PPC). It utilizes paid advertising on search engines like Google where marketers bid for top-performing keywords. The biggest player in SEM is Google, which currently dominates the search market capturing more than 83 percent of search traffic.

SEO 105
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Marketing Funnel: The What, Why, & How (+ Key Stages)

Smart Blogger

Simply put, marketing funnels visualize the journey a customer goes through, from first learning about your brand to making a purchase and beyond. It’s a fundamental concept in both digital marketing and traditional marketing realms. Now, you might be wondering, how does this differ from a sales funnel ?

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What is a Copywriter? The Ins (& Outs) of a Intriguing Profession

Smart Blogger

With every project comes the opportunity to learn about different industries, consumer behaviors, and marketing strategies. And as digital marketing evolves, there are always new techniques, trends, and platforms to explore. Step 4: Learn the Art of SEO In the digital world, copywriting and SEO are inseparable.

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How To Use Local Search Marketing to Attract More Customers

Neil Patel

Chances are, these businesses are implementing some form of local search digital marketing strategy to ensure that they’re the business that shows up first when you Google that phrase. Paid ads are just one example of local search marketing being used, but most users ignore paid ads and skip to the first organic search result anyway.

Marketing 133
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How to Humanize PPC Ads

Neil Patel

It can help your ads build connections and trust with your market and ultimately increase your business. It also takes you away from the nameless, faceless, robotic approach that can be digital marketing at its worst. Let’s dive in, and then we’ll discuss different ways you can humanize your PPC ads. It’s simple.

Ads 81
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How to Sell My Course Through My Blog: A Comprehensive Guide

Content Hacker

Ebooks, guides, and other resources provide extra insights into relevant topics while reinforcing key concepts your students learn throughout the coursework. Step #1 : Identify your ideal customer profile to create highly targeted ads that resonate with them. This, in turn, makes it easy to sell on your blog.