Melanie Saxton

FEBRUARY 16, 2023

A professional copywriter invests in marketing training, hones skill sets, has years of experience, and maintains a portfolio of happy clients. Some of my interviewees need help with their marketing and communication efforts, such as press releases, newsletters, e-blasts, ad copy, blogging, web content, and scripting for videos.

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? Types of Facebook Ads.

Marketing 145

Marketing Social Media Advertising Management 145

Melanie Saxton

FEBRUARY 19, 2023

Your prospective editor should be able to describe past projects, share a portfolio, point you to testimonials, and discuss the timeline and deliverables for your book.

Editorial 130

Editorial Portfolio Ad Copy Projects 130

Smart Blogger

JUNE 14, 2023

With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. Why are these tools vital to your content marketing strategy? Imagine having an AI tool that’s tuned into your brand’s personality.

Copywriter 92

Copywriter Copywriting Content Creation Ad Copy 92

Neil Patel

DECEMBER 4, 2020

Even if you have a smaller real estate business, you don’t have to rely on third-party databases to get traffic to your listings through real estate marketing. With pay per click (PPC) advertising, you can bring people directly to your real estate website, where you own the medium and are in control of how you present yourself.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Smart Blogger

JULY 11, 2023

Want to supercharge your online presence with search engine marketing (SEM)? As a marketer, you know the landscape is constantly shifting, and staying on top of trends is key. Understanding Search Engine Marketing (SEM) Imagine you’re throwing a party and want everyone to know about it. With SEM, that’s how!

Engineering 64

Engineering Landing Page Marketing Construction 64

BKA Content

JANUARY 19, 2023

The Top 2 Online Marketing Strategies for Small Businesses If you are a small business owner, one of the biggest challenges you face is figuring out how to grow your small business with marketing online. Here are two online marketing strategies for small businesses that are guaranteed to improve lead generation, traffic and sales.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

Neil Patel

APRIL 7, 2021

Thought leadership marketing is a powerful thing. Let’s learn more about how you can use paid ads to build your personal brand as a thought leader. What Is Thought Leadership Marketing? A marketing executive may want to become a thought leader to attract more clients to their agency.

Ads 116

Ads Marketing Brand Awareness Education 116

Smart Blogger

JULY 6, 2023

In the constantly evolving world of digital marketing, have you considered the power of mobile marketing? From hyper-targeted ads to personalized content, mobile marketing is your golden ticket to explosive growth. What is Mobile Marketing? Let’s dive deeper into the fascinating world of mobile marketing!

Marketing 60

Marketing Social Media Digital Marketing Brand Awareness 60

Backlinko

DECEMBER 21, 2023

Click-through rate is a metric utilized in online advertising, email marketing, and organic search. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 109

IT Ad Copy Keywords Landing Page 109

Income Diary

MARCH 22, 2024

High-quality, engaging content can help your website rank higher in search engines, drive traffic to your site, and ultimately increase conversions and revenue. In this article, we’ll explore how to create AI-generated content that ranks high in search engines and helps your website stand out in a crowded online marketplace.

Engineering 52

Engineering Content Creation Content Content Creator 52

Kayleigh Moore

OCTOBER 3, 2022

Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. The question remains whether or not AI writing tools will threaten content marketers' jobs. So let’s talk about that next. But maybe not in the way you’d think.

Freelance 173

Freelance Writer Writing Social Media Copy 173

Neil Patel

APRIL 19, 2021

To run a Twitter ad campaign, you must set objectives. Examples of these objectives include: website conversions app installs engagement increasing your follower base. In other words, Twitter shoulders some of the risks involved in running paid ads on their platform. 3 Types of Twitter Ads You Can Leverage.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

The Hoth

JANUARY 16, 2024

Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. Don’t get us wrong; they’re still two of the most effective marketing channels that exist online and will continue to be for many years to come. Why is SEO effective for digital marketing?

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Neil Patel

MARCH 18, 2021

Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? Why You Should Target Generation X Through Paid Ads. Missteps to avoid?

Ads 127

Ads Ad Copy Advertising Social Media 127

Neil Patel

AUGUST 11, 2021

The ad rank is Google’s value to determine where they will place your ad in the SERPs. A conversion occurs when someone takes the action you want them to take; this happens off the search engine results page and on your landing page or website. That’s a high-performing ad. Step 2: Reevaluate Your Ad Targeting.

Ads 144

Ads Management Landing Page Ad Copy 144

Neil Patel

SEPTEMBER 20, 2021

Instead, you need to find your “ideal” users and create stellar niche paid ad campaigns to convert them. Paid Media Vs. Owned Media Vs. Earned Media in Niche Markets. It is easy to confuse the terms (paid media, owned media, and earned media), as they all pertain to marketing, but address different types of ads.

Ads 126

Ads Ad Copy Social Media Advertising 126

Grammarly

SEPTEMBER 18, 2023

Marketers and advertisers can use AI copywriting to save time and money. Copywriting is commercial writing used in marketing, mainly to attract customers. Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script.

Copywriter 95

Copywriter Copywriting Script Marketing Copy 95

Moz

NOVEMBER 2, 2020

Today, I’m urging every business owner and marketer to consider dedicating space to a concerted educational campaign on the topic on their websites, social profiles, local business listings, reviews, and real-world interfaces. In 2020, it’s time to turn up the local SEO industry’s dial on conscious spending.

Marketing 71

Marketing Agency Education Food 71

Neil Patel

FEBRUARY 17, 2021

Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. What Are Attractive Sales Promotions for Paid Ads? Sales promotions are a marketing device designed to boost sales and convert potential customers into actual buyers. 10 Sales Promotion Ideas for Paid Marketing Campaigns.

Promotion 131

Promotion Sales Ad Copy Retail 131

Smart Blogger

AUGUST 5, 2023

The answer lies in the way they approach marketing, sales, customer service, and even product development. Knowing the difference in this area influences everything from product development to marketing and sales strategy. Audience Targeting When it comes to marketing, B2B usually targets a niche market with a specific set of needs.

Ad Copy 76

Ad Copy Utilities Manufacturing Government 76

ContentWriters

OCTOBER 27, 2022

Your business has a professional website with a clear call to action, but how do you get customers to visit? To drive web traffic through search marketing, you can choose between two major categories: paid search and organic SEO. SEO is called organic because it can deliver traffic to your website organically.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

ContentWriters

NOVEMBER 15, 2023

This has raised a major question for many marketers: What does this mean for SEO and website performance? This article will explore the potential implications of using AI-generated content for these crucial aspects of website presence. He built a mall website with 15 pages filled with only AI-produced content optimized for SEO.

SEO 64

SEO Content Content Creation Finance 64

Copywriter Collective

MAY 3, 2024

Keep Your Content Draft Simple When discussing marketing content, it’s important to understand that only a small portion is required to present detailed information. Whether writing unique ad copies or emails, you must convey your message using simple language so that your target audience understands the message.

Copywriter 52

Copywriter Copywriting Storytelling Marketing Copy 52

The Creative Penn

APRIL 24, 2023

How can publicity form part of your book marketing strategy? Get your free Author Marketing Guide at draft2digital.com/penn Halima Khatun is the award-winning author of romantic comedy novels, including The Secret Diary of an Arranged Marriage. However, it was one of those touchstones of marketing.

Marketing 98

Marketing Publisher Publishing Publishing 98

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. While both play a big role in many digital marketing campaigns, their purpose is starkly different. Case Studies.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Intergrowth

NOVEMBER 14, 2022

One of those audits involves marketing. Put simply, to answer the question: “What marketing expenses can we cut without sacrificing sales?”. Marketers: brace yourselves. Most growing businesses rely on two primary channels for new customer acquisition in their digital marketing strategy: SEO and PPC. Pros and Cons of SEO.

SEO 100

SEO Search Engine Optimization Advertising Brand Awareness 100

ContentWriters

NOVEMBER 9, 2022

If you’re a business owner and are not A/B testing, you could be missing out on a huge opportunity to improve your website traffic and conversions. In this case, A/B testing compares two versions of a piece of marketing collateral to see which one performs better in terms of key metrics such as conversion rate. Ad campaigns.

Landing Page 98

Landing Page Copy Ad Copy Website 98

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

The Hoth

OCTOBER 20, 2022

What are The Different Types of PPC Marketing? Successful ad campaigns require ongoing management and can take time before you begin to see results. Certain risks do come along with PPC like ad placement or a competitive keyword. So, it’s best to choose the right type of ad campaign that fits your goal. .

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Creative Little World

OCTOBER 26, 2023

For instance, imagine you were a copywriter working on an e-commerce website. With the help of AI, you can use natural language processing to analyse customer reviews, product specifications, and other relevant data to generate the initial draft of the product copy. It can also help you to avoid plagiarism and grammatical errors.

Copywriter 52

Copywriter Copywriting Ad Copy Storytelling 52

Neil Patel

APRIL 19, 2021

Marketers are likely to use desktop computers to create and deploy paid ad campaigns, so we may be primed to design with a desktop user in mind. With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. Why Should You Create Mobile First PPC Ads?

Ads 73

Ads Landing Page Ad Copy Copy 73

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Smart Blogger

JULY 13, 2023

With the right tools, you can optimize your campaigns, dive deep into analytics, and turn your marketing goals into realities. It’s not just about merely surviving, it’s about thriving as a marketer, no matter the external situation. Are you ready to propel your website’s visibility to stratospheric levels? No worries.

Digital Marketing 75

Digital Marketing Landing Page Keywords Construction 75

Neil Patel

MARCH 23, 2021

Depending on how well your ad is optimized , and how much you’re bidding for your ad, you can influence how high your ad shows in the search network listings. Google Search ads can also show up on a variety of other websites and apps. Remember, Google Ads work using auction mechanism.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142

Content Hacker

JUNE 30, 2023

In this post, we’ll cover everything from choosing the perfect platform to marketing strategies that will help you, too, sell your course like hotcakes. Market Your Course Effectively 5. Be smart and sell your course from your website, a.k.a. Choose the Right Course Platform 2. Collaborate with Niche Experts 3. WordPress.

Collaboration 80

Collaboration Blog Blogging Banking 80

Backlinko

JUNE 2, 2023

Jasper : Best For Content Marketing Jasper is the best AI content generator for creating marketing copy, but that’s not all it can do. Some of its most useful templates include video script outlines, blog idea outlines, photo post captions, and social media ad posts. You’ll never lose that much-needed ad copy again!).

Content 68

Content Landing Page Ad Copy Copy 68