Backlinko

MARCH 11, 2024

This section highlights key insights into current adoption and planned usage of marketing automation and its impact on helping achieve business objectives.

Marketing 100

Marketing Landing Page Social Media Lead Generation 100

The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. How do you conduct a SaaS PPC strategy?

Marketing 102

Marketing Education Brand Awareness Keywords 102

Intergrowth

MARCH 5, 2023

It includes everything from your logo and website to the graphics on your ad banners. Depending on what you sell and who your audience is, your marketing efforts might involve traditional ads (i.e., Or, you might keep it all online with social media and content marketing. Want help with your content marketing strategy?

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Moz

NOVEMBER 26, 2018

On many sites, the sheer number of pages are the biggest reason to consider improving or scaling back old content. If past content managers chose quantity over quality, heaps of old posts eventually get buried, all evergreen topics have been written about before, and it becomes increasingly harder to keep inventory of your content.

Blog Post 63

Blog Post Post Blog Blogging 63

Article Writing

SEPTEMBER 21, 2023

This way, even if you send it to a generic email, you can still personalize it. As a guideline, you want to find: Editors Content Managers Owner/Founder of a Blog One of the easiest ways to figure out who is in charge is by looking at the editorial page, the masthead of a publication, or the ‘About’ page.

Post 104

Post Portfolio Editorial Social Media 104

Neil Patel

DECEMBER 6, 2020

One of the biggest defining (or limiting) features of an email marketing service is the level of sophistication your workflows can manage. If you want to start adding conditional or logical triggers that branch the customer journey into more personalized paths, you are going to need a more substantial tool. There’s more.

Marketing 145

Marketing Landing Page Management Engagement 145

Neil Patel

OCTOBER 16, 2020

Do you need to score leads and prospects? Maybe you want to combine SMS, email marketing, and Facebook ads in the same customer journey. From personalization and email campaigns to web content management and experience management, they offer something for everyone. So, you know you’re in good hands.

Marketing 145

Marketing Landing Page Agency Social Media 145