Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. It’s in the name!

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Credible Content

MAY 28, 2023

Formatting includes structuring the text, adjusting fonts, adding headings, and incorporating images or illustrations. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership. E-books can be sold individually or as part of subscription services.

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Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

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Content Marketing Institute

NOVEMBER 18, 2019

Sure, publishing a post to your Facebook page might get some views. Maximize your reach with Facebook ads. Continue reading → The post How to Use Facebook Ads to Promote Your Content appeared first on Content Marketing Institute. But you didn’t create the content for only a few people.

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Buffer

APRIL 25, 2024

I bet that’s a sentence you’re surprised to hear in a world of flashy social media videos and hyper-targeted online ads. For one, there’s less competition because the cost of printing and postage scares some marketers away when you compare it to sending an email newsletter or posting on social media sites.

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Credible Content

JUNE 23, 2023

A pop-up ad that says “Don’t Miss This Limited-Time Offer! A social media post that says “I Just Tried This Amazing New Product and You Won’t Believe What It Did for Me!” The post What is direct response copywriting? Get 50% Off Your First Order of XYZ Product Today Only!”

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Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. What is the return on investment from previous niche paid ad campaigns?

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Neil Patel

AUGUST 20, 2021

In this post, we’ll explore some of the best persuasive commercial techniques as well as some ways to implement them for use in your next (successful) ad. 4 Elements of Persuasive Commercials and Ads. Any persuasive commercial ad should have one goal: to get their customers to do something. Start With a Bold Opener.

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Neil Patel

JULY 29, 2021

If you answered yes to that question, you should consider Reddit ads. What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. Promoted Posts. These ads are available as link ads or text ads.

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Ads Sales Banking Advertising 110

Neil Patel

MARCH 18, 2021

Why should you customize ads for a Generation X target market? We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. Why You Should Target Generation X Through Paid Ads. How Old is Generation X?

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Neil Patel

NOVEMBER 16, 2021

You’ll never be able to eliminate some friction points, of course—for instance, not everyone who views an ad needs or can afford a car. Fortunately, when you want to market vehicles on social media, dynamic Automotive Inventory Ads (AIAs) can reduce friction dramatically. What Are Automotive Inventory Ads (AIAs)?

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Neil Patel

NOVEMBER 17, 2021

Unfortunately, navigating the world of Facebook ads is not always easy. This is usually a result of not following Facebook’s guidelines on ads. When this happens, it becomes impossible for you to run Facebook ads , resulting in lost revenue and marketing opportunities. Your ads receive a high volume of negative feedback.

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Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? The issue is a number of factors can impact the cost of Facebook ads. 3 Factors That Impact Facebook Ad Costs. Facebook Ad Type. in the U.S.

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Ads Brand Awareness Advertising Education 116

Neil Patel

MARCH 16, 2021

Advertisers were quick to jump on this trend, and Americans began seeing tourist ads show up in their favorite print magazines and newspapers, making travel one of the most sought-after experiences of modern life. 10 Ways to Target Tourists With Paid Ads. Creating high-performing tourist ads is not always as easy as it seems.

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Neil Patel

MARCH 12, 2021

You may want to include another angle, such as paid ads. Today, we’ll talk about one of those combinations: paid ads with influencer campaigns. What Does It Mean to Have Paid Ads Integrated With Influencer Campaigns? What Does It Mean to Have Paid Ads Integrated With Influencer Campaigns?

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Ads Brand Awareness Social Media Persuasion 139

Neil Patel

FEBRUARY 9, 2021

Let’s explore what guerrilla marketing is and how you can use these tactics when building your paid social ad strategy. Guerrilla marketing is a marketing strategy in which a brand or company uses the element of surprise to promote a new product. 6 Ways to Use Guerrilla Marketing in Ad Campaigns. What is Guerrilla Marketing?

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Ads Marketing Social Media Advertising 132

Neil Patel

OCTOBER 26, 2020

Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Why Your Business Should Use Amazon Ads. What Are the Amazon Ad Types? Amazon ads come in several types.

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Neil Patel

DECEMBER 14, 2020

As a savvy internet user, you might think no one clicks on Facebook ads. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. Then come back to this post for a deep dive into advertising.

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Neil Patel

MARCH 8, 2021

If you’re here, you must be wondering “how much do Bing ads cost?” ” You’re smart to focus on Bing and other search engines instead of just Google ads. In this article, we’ll share everything you need to know about Bing ads. Factors Affecting the Cost of Bing Ads. Types of Bing Ads.

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Neil Patel

MAY 27, 2021

If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads , social media marketing , etc. That’s why today, we’re going to take a look at the potential of audio ads. What Are iHeartRadio Ads? AdBuilder is a self-service platform designed to help marketers create and promote audio ads.

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Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

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Neil Patel

MAY 10, 2021

Food brands often use creative ads that indulge the senses while appealing to consumers’ physiological and emotional sides. 8 Tips for Creating Effective Food Ads. Many of the best food ads use proven techniques to capture viewers’ attention, get people talking, and build customer trust. How can your ad convey that?

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Food Ads Storytelling Social Media 101

Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. That’s the power of using paid ads to target pet owners.

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Neil Patel

OCTOBER 14, 2021

From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? Top 8 Black Friday Ad Campaign Tips. Here’s how.

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Neil Patel

APRIL 7, 2021

Let’s learn more about how you can use paid ads to build your personal brand as a thought leader. A thought leader could work with a marketing team to churn out high-quality blog posts, educational videos, and social media content. Why Should You Use Thought Leadership Marketing in Your Paid Ads?

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Ads Marketing Brand Awareness Education 116

Neil Patel

FEBRUARY 4, 2021

While they aren’t as catchy as that song, vanity web addresses are something you need to be paying attention to, especially when it comes to paid ads. Here’s what you need to know to leverage them to increase clicks and drive conversions for your paid ads. What is a Vanity URL, and How Are They Used for Paid Ad Campaigns?

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ContentWriters

OCTOBER 14, 2022

Coke vs. Pepsi ads, such as blind taste tests , have become classic ads that have spawned similar campaigns for other brands. In 1900, singer and actress Hilda Clark were featured in Coke’s ads (some of which were on tin trays – an early form of practical product promotion) as the 20th century began.

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Content Powered

MAY 27, 2023

Today, I'll talk a bit about TikTok ads, how it works, and what you can expect from their ad network. That said, when you run ad campaigns, you can choose which video inventory you want to use. How TikTok Advertising Works TikTok is a platform for short videos produced by content creators, so how do ads play into it?

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Dr. Rissy's Writing and Marketing

SEPTEMBER 22, 2022

“Pinterest is unique among social platforms because its users are — largely — going there to discover new products, and they respond well to ads. Pinterest offers a mix of free and paid advertising tools, and combining both can earn you 3x more conversions and twice the ROI on your ad spend, versus paid ads alone.”.

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Content Marketing Institute

JUNE 14, 2018

Promoting your content on Facebook doesn’t have to break the bank. If you can post something great at least weekly, over time you will build a picture of what content works best and what doesn’t, which leads nicely to the next point. Post regularly on @Facebook to learn what content works best (then promote it), says @MrGavinBell.

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Nick Ursborne

FEBRUARY 8, 2024

The promotional content focuses on Alex’s emotional journey from despair to triumph. In one promotion it focuses on a particular volunteer, Ethan, who helped build a school in an underserved community. Almost all non-profit promotions open with a story of a real person in need. AI tools can’t smell!

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Neil Patel

FEBRUARY 4, 2020

Chances are you are either going to leverage SEO or pay for some ads. A way that didn’t take as long as SEO and didn’t cost money like paid ads. Just check out one of the clients of my ad agency, Neil Patel Digital. Similar to any other social network (and unlike traditional SEO), you mainly see traffic as you post new content.

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ProBlogger

SEPTEMBER 15, 2022

The post Why Are Your Affiliate Promotions Not Converting? I had an email this morning from a blogger who has built a great loyal readership to their blog and who has been attempting to monetize that readership lately by doing some affiliate promotions on that blog. Are You Promoting in a Personal Way?

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ProBlogger

FEBRUARY 16, 2022

The post How to Use Advertising to Promote Your Blog appeared first on ProBlogger. Today I want to explore this idea as part of my series of posts on how I’d promote my blog if I was starting from scratch. Facebook Ads allows you to run ads that target certain demographics and interest groups.

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Elna Cain

DECEMBER 7, 2022

For example, they may write website copy, Facebook ads, email campaigns , and blog posts that promote green products. This is a media company that often posts jobs in multiple publications. Environmental copywriters create marketing and advertising content in order to sell a product or service for green companies.

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ProBlogger

APRIL 17, 2024

The post Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process appeared first on ProBlogger. It’s an idea for that KILLER blog post that is just bound to bring you all the traffic that you’ve ever dreamed of. It hits you like a TON of BRICKS! The Opening Line First impressions matter.

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Blog Post Post Writing Blog 52

Nick Ursborne

SEPTEMBER 2, 2023

You can have the most amazing promotion of all time… but if your reader doesn’t trust you, nothing happens. Promotions you just read and think about disappear from your memory within minutes, or seconds even. But promotional messages that touch you emotionally are locked into memory for much, much longer.

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