Fat Joe

APRIL 14, 2023

At FATJOE we’ve been helping SEO agencies and teams expand their SEO and marketing services for over a decade. In that time we’ve learned a thing or two not only about our clients but about the common problems SEO agencies face. Problem 1: We Can’t Grow Our Client Base!

Agency 105

Agency SEO Recruitment Content Creation 105

Fat Joe

MAY 5, 2023

Having 10+ years of experience running an SEO agency, we set out on a mission to find out how to get SEO clients consistently. We’ve compiled this VERY ACTIONABLE list of both inbound and outbound ideas you and your agency can implement today to generate more SEO leads and, ultimately, get more SEO clients.

SEO 105

SEO Agency Lead Generation Education 105

Income Diary

FEBRUARY 15, 2022

He ran an ad agency and came up with USP slogans like, “Melts in your mouth not in your hand.” His book “ Reality in Advertising ” published in 1961 explained the USP in great detail. Gene was a master copywriter, and in 1966 he published a book called, “ Breakthrough Advertising ”. Was it a course, seminar, book?).

Writing 52

Writing Copywriter Copywriting Banking 52

Moz

JANUARY 28, 2019

It all starts with the concept of E-A-T. You are what you E-A-T Google's Search Quality Rater Guidelines put a great deal of importance on the concept of E-A-T — an acronym for expert , authoritative , and trustworthy. Host or participate in community events, seminars, workshops, and organizations. Promote loyalty programs.

SEO 51

SEO Brand Awareness Editorial Engineering 51

Men With Pens

JANUARY 10, 2010

Back when I used to work for advertising and marketing agencies, the client would choose from a list of agencies they had heard of and get us to pitch. All the agencies on their list could do the work, and had trust in the field built through reputation and client roster. And I’m living proof of this concept.

Copywriter 57

Copywriter Copywriting Freelance Sales 57

Men With Pens

DECEMBER 6, 2009

Who said it was smart to give a one-hour free seminar, speech or workshop almost every single day? All a pizza joint has to do to get people in the door is to advertise their low prices and maybe show a mouthwatering picture of a crusty, melty slice. That salary came from advertising purchased by business to air on my station.

Blog Post 64

Blog Post Post Blog Blogging 64