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How To Prepare for a Recession: Securing Longevity Through Proactive Decision-Making

BKA Content

Too many businesses underestimate the value of advertising and consumer relationships during economic downturns. The recessions of 1974-75 and 1981-82 showed companies that invested in advertising experienced more growth than those that shrunk or eliminated their marketing budgets. Content marketing is a subset of digital marketing.

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How to Use YouTube Ads to Grow Your Business

Neil Patel

When a new social media platform starts to take off, you’d better be there promoting your brand. Don’t get me wrong; social media ads can work wonders. If you’re unfamiliar with YouTube, their primary advertising format is known as the TrueView ad. Being a marketer is an interesting job. Video Discovery Ads.

Ads 141
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7 Powerful Reasons Why Companies Will Pay for You to Blog

ProBlogger

Just take a look around in mainstream media. If companies are already paying big bucks to advertise to your audience on TV, radio, magazines and newspapers, then you’re in a profitable niche. This is what makes a blogger much more appealing to companies for advertising potential than say, television, print media, billboards and flyers.

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LinkedIn Ad Best Practices: Comprehensive Guide

Neil Patel

After all, LinkedIn has become a brilliant social media marketing tool where 66.8 Facebook, Twitter, Instagram, and other social media sites all have their place in advertising. That said, there’s no point in advertising on the site unless you follow LinkedIn ads best practices. Then segment your audience.

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