Remove Advertising Remove Creativity Remove Digital Media Remove Storytelling
article thumbnail

How a Winery Crushed Its Content Marketing With Video

Content Marketing Institute

Rather than pay to advertise its content, the marketing team focuses on creating videos captivating enough to earn coverage on the news and in industry media. HANDPICKED RELATED CONTENT: Video Storytelling Secrets From an Award-Winning Series. When it comes to digital media, nothing conveys your brand’s personality like video.

article thumbnail

10 Ideas For Killer YouTube Ad Creatives

Neil Patel

Ad creatives are the ads served to users on a social media or digital media platform. When combined, these creative elements form a full video advertisement. To ensure your campaigns are most effective, though, you need to ensure you are creating killer YouTube ad creatives. Include a Call to Action.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How NASCAR Drives Better Storytelling With a Unified Team

Content Marketing Institute

The 40-person team handles: Social media. Digital media (including all content for NASCAR.com). Creative design for all of NASCAR, including licensing, event signage, executive presentations, and more. In March 2018, Evan flipped the switch on a long-awaited NASCAR content studio built for digital and social distribution.

article thumbnail

CCO Opens the Idea Garage for Inspiring B2B and B2C Content Marketing Examples

Content Marketing Institute

B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to new digital media partnerships. HANDPICKED RELATED CONTENT: Documentary Storytelling: 6 Examples From Brands That Nail It. hejhejnatalya Click To Tweet. hejhejnatalya Click To Tweet.