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The Ultimate Guide to SEO for Service-Based Businesses

BKA Content

Lists: Bullet lists are attractive on the page, good for featured snippets and useful for keeping readers interested. You need the secret sauce of SEO for your service-based business’s web content to rank high. By linking your blog content and social media accounts, you can increase website traffic significantly.

SEO 83
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The Ultimate Guide to SEO Tracking

BKA Content

One of the most straightforward solutions is to calculate web traffic value. The standard formula is organic search revenue + (average cost per click for paid advertising x organic search clicks) = SEO value. You can target these users at multiple points with varied keywords and web content. Which numbers matter the most?

SEO 73
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How to Craft and Measure Profitable Funnel Conversions from Scratch

Neil Patel

Step 1: Create Lead-Capturing Landing Pages for Increased Funnel Conversions. You can create landing pages for visitors at any stage of the funnel. Ideally, your landing page should be higher converting than a purely informational page. Optimize Landing Pages for Top of the Funnel.

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Search Engine Rewind: What We Learned In 2022 and Where SEO Is Going in 2023

Neil Patel

Other priorities for this update included strong backlinks and non-invasive web content. For e-commerce sites, this meant rewarding those that produced non-product specific content only. For one brand, it might be building a YouTube channel or putting testimonial content on landing pages.

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SEO Automation: 17 Tasks Streamlined for Enhanced Efficiency

Backlinko

However, if you want to view more granular data related to your page view metrics, I’d recommend using Google Analytics 4. When it comes to tracking page view metrics, there are two sections of Google Analytics 4 that are particularly helpful: ‘Pages and screens” is one of them, “Landing page” is the other.

SEO 109
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Best Marketing Automation Software

Neil Patel

Smaller businesses with simple campaigns may not utilize a wide range of channels and can get away using a more affordable tool. Taking things further, there are numerous subsets of marketing automation software, including: Email marketing Social media marketing Advertising management SMS marketing Live chat.

Marketing 145
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How to Leverage Storytelling to Increase Your Conversions

Neil Patel

Competition in native advertising and social media marketing is fierce. And, the rate at which great content is being produced and published on the web and across the media channels is expanding. Most people scan web content, looking for something that stands out. Why does it work? Our readership is drowning.