Remove Audience Remove Concept Remove Digital Media Remove Storytelling
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Storyscaping in the Realm of Book Editing

Melanie Saxton

At the end of the day, all authors are storytellers. Available on Amazon I’ve always loved storytelling, from the time I repeated fairy tales to my siblings to the time I began writing magazine editorials and editing books. But what I didn’t expect was exposure to a concept called “storyscaping.”

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How to Use YouTube Ads to Grow Your Business

Neil Patel

The only scenario where you’d want to use something like this is when you’re dealing with a proven target audience or when your brand is looking to maximize its reach. While it’s certainly easier to make ads on social media, YouTube is a powerful tool for brands looking to promote high-quality video content to a massive audience.

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10 Ideas For Killer YouTube Ad Creatives

Neil Patel

Ad creatives are the ads served to users on a social media or digital media platform. A crucial part of any successful YouTube ad is that it is relatable to your target audience. That would be your target audience. Your ad creatives would be tailored to that audience using relevant audio and visuals.

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How NASCAR Drives Better Storytelling With a Unified Team

Content Marketing Institute

But the results his team ultimately achieved – hundreds of millions of online views, a Facebook docu-series, a broader audience – earned him a nomination for Content Marketer of the Year. The 40-person team handles: Social media. Digital media (including all content for NASCAR.com). CMWorld Click To Tweet.

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CCO Opens the Idea Garage for Inspiring B2B and B2C Content Marketing Examples

Content Marketing Institute

B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to new digital media partnerships. HANDPICKED RELATED CONTENT: Documentary Storytelling: 6 Examples From Brands That Nail It. hejhejnatalya Click To Tweet.