The Hoth

MARCH 28, 2023

Content creation is so effective that 82% of marketers actively invest in content marketing. According to a study by the Content Marketing Institute, 67% of marketers report that their content helps generate leads, and 72% say it’s excellent for educating their audience.

Marketing 59

Marketing Content Creation Content Creator Content 59

Contently

NOVEMBER 10, 2022

Create content efficiently and at scale. Content marketers are under the microscope for the cost of their content, which has a reputation for being high. But flocking to find the cheapest content creators isn’t the answer. This helps keep your freelancers on track from the moment they receive a project.

Management 124

Management Freelance Content Management System Content 124

The Hoth

FEBRUARY 6, 2024

Content strategy and content plan are often used interchangeably, but they’re not the same. Your content strategy is a high-level vision. It describes your goals, your major messaging and themes, and your target audience. A content plan fits under the higher-level umbrella of content strategy.

Content Creation 94

Content Creation Content Keywords Promotion 94

The Hoth

MARCH 14, 2023

If you want your target audience to discover your brand, products, and services in 2023 – digital content creation optimized for SEO is the #1 way to do so. of all website traffic, and creating high-quality content is the most reliable way to snag that traffic for yourself. Why is that? There are more than a few reasons why.

Content Creation 98

Content Creation Content Social Media Content Creator 98

Neil Patel

OCTOBER 8, 2020

Every task in your marketing calendar should revolve around attracting your target audience. Similarly, if you’re targeting employed adults, you’ll want to post content during normal break times, after work hours, and or weekends. How will they interact with my content? Step 1: Understand Your Customers.

Marketing 145

Marketing Social Media Search Engine Optimization Projects 145

Content Marketing Institute

DECEMBER 11, 2017

I learned content distribution, syndication, and SEO very much by accident. I worked on projects for ABC News, HBO, The New York Times and Frontline – always as a freelancer. The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. Click To Tweet.

Editorial Team 85

Editorial Team Editorial Content Creator Content 85

Content Marketing Institute

SEPTEMBER 6, 2018

Each one has demonstrated the important role content can play in embracing change – whether it’s attracting new audiences, pursuing new business opportunities, or sharing a new vision for tomorrow. 5 at Content Marketing World: Project of the Year. Content Marketer of the Year. Healthcare IT News Australia.

Content Marketing 72

Content Marketing Editorial Healthcare Entertainment 72

Bramework

AUGUST 1, 2023

Tip #1 – Set Up a Content Calendar Before we even begin writing for our blog, it’s important to see the path ahead with clarity. For example, when I find myself having multiple projects to work on, it can be helpful to set up a content calendar so I can see the end in sight. You may find this helpful as well.

Blog Post 98

Blog Post Publisher Publishing Publishing 98

Neil Patel

SEPTEMBER 10, 2020

Project management skills: Content marketing depends on deadlines. If you’re working with journalists, partners, or influencers, you’ll need an agency that can provide you with on-time and in-budget content delivery. Ask them to show you their project management process.

Agency 145

Agency Content Marketing Marketing Content 145

ContentWriters

JULY 19, 2023

This means you not only need to create content, but it needs to be unique and provide sufficient value to your target audience. Of those brands who successfully differentiate their content from competitors, 83% said they achieve this by producing better quality content.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

ProBlogger

MAY 15, 2017

We touch on editorial calendars, what to do when you start second guessing yourself in the writing process and how she goes about researching her posts. Then we talk about her experience of writing books and how to go about writing those longer writing projects. And lastly we talk about how to be a prolific content creator.

Content Creator 44

Content Creator Content Editorial Content Creation 44

Content Marketing Institute

DECEMBER 28, 2017

We need to … express the creativity and wisdom that content creators, editors, and producers bring to our business. We create ads, we run A/B tests, we optimize keyword strategies, and we implement content management technology. How to Build a Content Marketing Practice in a Year: Lessons From Monster.

Content Marketing 98

Content Marketing Marketing Content Government 98

Bramework

DECEMBER 1, 2023

In the digital age, high-quality content is essential for engaging your audience and driving business growth. But what exactly makes content “king” online? High-quality content helps build brand reputation and trust, leading to more customers.

Content 52

Content Entertainment Brand Awareness Education 52

ProBlogger

MAY 15, 2017

We touch on editorial calendars, what to do when you start second guessing yourself in the writing process and how she goes about researching her posts. Then we talk about her experience of writing books and how to go about writing those longer writing projects. And lastly we talk about how to be a prolific content creator.

Content Creator 35

Content Creator Content Editorial Content Creation 35

Content Marketing Institute

JULY 24, 2018

50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message. Or I might try a bit of native advertising for our top converting content. 50,000: Launch an audience research and partial website redesign project. Seek answers.

Content Marketing 102

Content Marketing Marketing Content Content Creation 102

Content Marketing Institute

MAY 21, 2018

HANDPICKED RELATED CONTENT: 27 Reasons Why Your Content Sucks. As the chief content creator for Find A Way Media, I’m both a writer and an employer of freelancers. To provide structure to your writers, consider a project management tool like Trello , Asana , or, my favorite, a shared G Suite document with links.

Writer 106

Writer Content Freelance Editorial Team 106

Content Marketing Institute

JANUARY 31, 2018

Adoption is surging among younger adult audiences: Forty-four percent of consumers age 18 to 34 consume at least one podcast a month. Beyond those data points, podcasting also offers plenty of soft benefits that content marketers crave: It can help build personal connections: Podcasting can be an intimate way to interact with your audience.

Brand 105

Brand Storytelling Creativity Content Marketing 105

Smart Blogger

NOVEMBER 15, 2022

Every editor and every client has unique needs, audiences, and styles. They make great potential clients because: You’re already familiar with the product/service; You’re in their target market, so writing for their audience is easier; You already have a relationship with these large and small businesses. Respect their time.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

JANUARY 10, 2018

Your team has developed audience personas and knows which topics and keywords resonate with your audience. The content promotion plan is done and the KPIs are set. You begin assigning the content marketing work. And then you hit a wall: You can’t find enough quality content creators to join the team.

Content Creator 98

Content Creator Script Editorial Team Portfolio 98

Buffer

NOVEMBER 16, 2015

Sort your effective and prospective content marketing assets by theme 15. List the types of content you’ll be dealing with 16. Snapshot the content team and the workflow 17. Estimate your content capacity 18. Map out your editorial calendar 19. Make a content promotion workflow 20. Stay flexible.

Content Marketing 52

Content Marketing Marketing Writing Content 52

Content Marketing Institute

DECEMBER 29, 2017

We design our content initiatives based on an audience-first approach. Suddenly, the temptation (and push) to throw a lead-gen form on top of your best content becomes real. I love this way of thinking about gated content – it simplifies the decision and puts the audience first. KimMoutsos Click To Tweet.

Content Marketing 98

Content Marketing Marketing Editorial Content 98

Content Marketing Institute

JANUARY 3, 2019

In truth, even your best writer, designer, or audiovisual content creator is capable of turning in a bad job. The first two excuses can be put down to the content creator’s professionalism. But if your content creator didn’t understand the brief, then you, as the editor , are at least partly to blame. .

Content Marketing 93

Content Marketing Content Creator Recruitment Marketing 93

Content Marketing Institute

DECEMBER 27, 2017

For example, the basic requirements for successful, scalable content marketing operations can be divided into the five core elements outlined in our latest Content Marketing Framework : Break down your #contentmarketing program into manageable steps, says @joderama. Introduce your business to new audiences? Click To Tweet.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

ProBlogger

JUNE 26, 2019

It’s also probably relevant for other content creators as well. . The rest of the two days, you’ll hear from some other people including James Schramko, who is a Sydney-based content creator and business owner. I interviewed Pat on stage and there’s a bit of Q&A with our audience as well.

Blog 24

Blog Blogging Blogger Architecture 24

Content Marketing Institute

OCTOBER 31, 2017

Want to know a few scary truths ignored by too many content creators? And if you think the same person can write, edit, and proof their own work, you should be afraid, very afraid of publishing that content. Read through the content as a reader would – hands off the keyboard except to scroll. Click To Tweet. Take a break.

Proofreader 86

Proofreader Copy Editor Content Content Creator 86

Content Marketing Institute

APRIL 20, 2018

Use it to manage lists of keywords to help you optimize content for search engines, build a content calendar to keep track of deadlines and assignments, and measure the metrics and audience feedback for your repurposed posts. HANDPICKED RELATED CONTENT: Automating Content Reuse: One Marketing Team’s Story.

Editorial Team 102

Editorial Team Content Social Media Collaboration 102

Content Marketing Institute

NOVEMBER 22, 2017

Complicating the issue is that content marketing success requires ideas and insights from experts from dozens of other fields, including: creativity, design, HTML, productivity, project management, writing, and dozens more. It offers a practical alternative to the typical 52-week marketing plans and yearly editorial calendars.

Creativity 105

Creativity Content Marketing Marketing Content 105

ProBlogger

MAY 1, 2017

Darren: My name is Darren Rowse and I’m the blogger behind problogger.com, a blog, podcast, event, job board and a series of ebooks, all designed to help you as a blogger to start a blog, to grow the audience to your blog, to create content that’s going to change that audience’s life in some way and hopefully make a profit from your blog as well.

Content 52

Content Blog Blogging Text 52

CoSchedule

FEBRUARY 27, 2023

How to Emulate the Shopify Blog Figure out which topics resonate most with your audience. Consistently publish content on a variety of those topics. Orbit Media Studios Lots of marketing agencies invest in content that demonstrates their expertise and capabilities. Listen to your audience. Engage with readers.

Creativity 98

Creativity Blog Blogging Food 98

Content Marketing Institute

DECEMBER 25, 2018

Have you budgeted for a new blockchain-based loyalty program or a celebrity-hosted influencer network promising fame and fortune to your audience in exchange for their ongoing engagement? Don’t panic about keeping up with progressive content trends like these. Choose a content business model. Audience engagement.

Content Marketing 108

Content Marketing Marketing Content Editorial 108