Content Marketing Institute

DECEMBER 19, 2018

Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). Intercontinental turns lifestyle experts into storytellers for its destinations ( February ). We must be quirky, try new ideas, & think about how to be different in ways audiences will notice.

Content Marketing 85

Content Marketing Government Marketing Food 85

ProBlogger

NOVEMBER 7, 2016

In today’s lesson, I want to share 11 factors to consider when thinking about developing your blog’s editorial strategy and thinking about your blog’s editorial style. In today’s lesson, I want to share 11 factors to consider when thinking about your blog’s editorial strategy and coming up with your own unique blogging style.

Editorial 20

Editorial Content Blog Blogging 20

ProBlogger

AUGUST 8, 2019

You may not want to go into great detail if it’s been a health thing but that may actually help to connect with your audience. You can be the companion who journeys with people around a topic, you can be the mentor, the entertainer, you can be the reviewer, the curator, the storyteller, the guide, the teacher, the thought leader.

IT 32

IT Blog Blogging Social Media 32

Contently

MARCH 18, 2024

Take these learning lessons from BBH: Zero in on a specific audience: It’ll help you create hyper-relevant content that speaks directly to the concerns, aspirations, and realities of your chosen niche. Visual storytelling is worth a thousand words: Use it to simplify complex information. The results? Nothing short of a transformation.

Content Marketing 52

Content Marketing Finance Brand Banking 52

ProBlogger

FEBRUARY 5, 2018

You may not wanna go into great detail if it’s been a health thing but maybe that actually helps to make connection with your audience. You can be the companion who journeys with people around a topic, you can be the mentor, the entertainer, you can be the reviewer, the curator, the storyteller, the guide, the teacher, the thought leader.

IT 51

IT Blog Blogging Social Media 51

Content Marketing Institute

JULY 20, 2018

But the results his team ultimately achieved – hundreds of millions of online views, a Facebook docu-series, a broader audience – earned him a nomination for Content Marketer of the Year. Entertainment marketing created their content, brand created their content, social created their content. Tell better stories, win hearts and minds.

Storytelling 54

Storytelling Entertainment Social Media Collaboration 54

Content Marketing Institute

DECEMBER 27, 2017

Your target audience: The “who” – the one category of consumers your content can benefit most and what’s in it for them. Think of it as building a road map of the content experience you intend to cultivate and how it will connect your business with your audience – and move both closer to achieving their goals.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

Content Marketing Institute

JANUARY 16, 2018

But while your Google Home pods, face ID-enabled iPhones, wearable fitness trackers, 3D printers, and the like might be fun and games now, there’s serious power behind those tools – power that enhances the performance of your content marketing efforts, makes them easier to produce, and makes them more enticing to your audiences.

Brand 102

Brand Content Storytelling Editorial Team 102

Content Marketing Institute

NOVEMBER 22, 2018

As content marketers, we are always reminded of the need to focus on our audience and their needs. Who is your audience? In content marketing, you always want to be educated, engaged, and entertained. In a way, this relationship gives each marketer the privilege of mentoring consumers by the thousands. Focus on those things.

Content Marketing 89

Content Marketing Marketing Content Editorial Team 89

CoSchedule

FEBRUARY 27, 2023

How to Emulate the Shopify Blog Figure out which topics resonate most with your audience. link] is Pat Flynns platform where he shares tips and tricks to grow your audience. Listen to your audience. Build trust in your audience by helping them achieve their goals. Consistently publish content on a variety of those topics.

Creativity 98

Creativity Blog Blogging Food 98

Content Marketing Institute

AUGUST 6, 2018

Instagram is my favorite social network because of its social storytelling simplicity. Instagram is my favorite social network because of its social #storytelling simplicity, says @annhandley. Once I built an audience on those platforms, my goals and execution changed.”. Facebook Audience Insights. Click To Tweet.

Social Media 111

Social Media Media Marketing Storytelling 111