Contently

AUGUST 11, 2022

However, ad spend is down , particularly in consumer and B2B tech. P&G could have stopped producing soap altogether to take care of the immediate need. What fears and concerns do current clients and prospects share with them? Customer success teams tend to be overbooked as they juggle keeping 12 clients happy at once.

Content Marketing 115

Content Marketing Marketing Content Content Creator 115

Neil Patel

DECEMBER 11, 2020

These ads don’t explain or define these terms because they know their ideal client already understands them. Review client testimonials for positive feedback and how they describe success. P opular Buzzword Examples. How Can Buzzwords Boost Your PPC Campaigns? Consult online reviews to see how customers describe pain points.

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Content Marketing Institute

AUGUST 6, 2018

Cammi Pham, p artner, ThinkRenegade. Most B2B companies on social media are missing a huge opportunity. Staff, customers, and clients won’t post positive comments unless they love you. We’ve started using the LinkedIn Sales Navigator to reach out to decision-makers at companies that could be ideal clients.

Social Media 111

Social Media Media Marketing Storytelling 111

Content Marketing Institute

JULY 30, 2018

Made famous by P&G in the early 2000s, they are the key times when customers make an important determination: First moment of truth – when the customer is confronted with the choice of which product to purchase. Our client did something different. Trust in moments of truth. It customized the front piece in each report.

Brand 67

Brand Content Marketing Concept Audience 67