The Complete Guide to Content Repurposing: How to Get the Most Out of Every Piece of Content You Create
Buffer
DECEMBER 5, 2023
Repurposing content is keeping the crux of a piece’s idea and adapting it for other social media channels. For example, you distill high-performing old blog posts into Instagram carousel posts. At Buffer, we regularly repurpose content — and one of our core strategies is turning our blogs into social media posts.
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