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How IT Services for Copywriters Can Improve Productivity and Workflow

Copywriter Collective

Whether you’re a one-person show offering a range of copywriting services or part of a writing team tackling content writing for digital marketing campaigns, you wear many hats. Time management Every minute counts when you’re handling multiple digital marketing projects.

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How to Use Google Scholar to Find Content Ideas and Research

Neil Patel

Creating content can be one of the most effective ways to promote your business. Not to mention, it costs 62 percent less than traditional marketing and can triple the number of leads you bring in. You can find content ideas on Google Scholar by searching for keywords related to your industry, brand, or topic.

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How to Create a Marketing Budget for 2023

The Hoth

While that’s certainly an extreme example, many marketers fall into the trap of not forming a budget plan for their content marketing efforts – which can cause their eyes to become bigger than their wallets. . A proper marketing budget will outline all of your marketing investments and expenditures, including: Paid advertising

Marketing 101
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6 MarTech Trends in 2021 and Beyond

Neil Patel

As our marketing capabilities evolve, so do the tools we use to measure our successes and how we achieve that success. In this blog, we unpack the six biggest MarTech trends looming over the marketing industry and how you can use them to your advantage. Is Direct Mail Still a Good Marketing Strategy? What Is MarTech?

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10 SaaS Marketing Examples That Are Actually Fun 

The Hoth

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation.

Marketing 102
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How to Remove Unwanted Search Results from Google

Quick Sprout

The steps for removing these types of content are also fairly straightforward. This is especially true if it’s your own content, such as an outdated web page or blog post. It’s even easier when you use a reputation management solution like WebiMax. Hover on the web page or blog you’d like to delete.

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103 Marketing Buzzwords to Know in 2023 [+ Beyond]

Intergrowth

Although some of them sound silly, they describe processes, metrics, and strategies that digital marketers use. New words are introduced, others fall out of fashion, and it’s our job as marketers to keep up with them. A solid digital strategy also involves tracking metrics and reviewing analytics.