Content Marketing Institute

SEPTEMBER 26, 2018

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? We just wrote about 99 benefits of content marketing. What is content marketing?

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Smart Blogger

OCTOBER 5, 2023

In the rising influencer marketing trend, you’ve likely encountered the term “nano influencer.” In this post, you’ll discover the what, why, and how to leverage nano influencers in your social media marketing strategies. Their role in influencer marketing is to promote products or services in their niche.

Collaboration 101

Collaboration Social Media Script Brand Awareness 101

BKA Content

AUGUST 16, 2023

The Complete Guide To SEO for Wedding Photographers As a wedding photographer, you are a content creator — one whose work can speak for itself. Creates long-lasting results: Paid advertising is temporary but SEO-driven content can last for years, consistently bringing more clients to your photography services.

SEO 81

SEO Search Engine Optimization Social Media Brand Awareness 81

Copywriter Collective

JUNE 2, 2023

When we speak of quality content in marketing, we usually refer to content that is useful to the readers, but also optimized and easy to comprehend. Pageviews have long been the key metric for measuring content performance. However, as the digital landscape changes, so do our KPIs.

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iWriter

DECEMBER 11, 2021

Did you know that 57% of B2B marketers are struggling to engage target prospects? Content is a powerful marketing tool. However, to generate more leads and attract traffic, marketers need to do more than just use it. Marketers spend several hours or even days creating quality content. Builds Brand Awareness.

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Neil Patel

JUNE 15, 2021

If you answered yes—and, let’s face it, all marketers are looking for new audiences—then you’ve come to the right place. The platform offers marketers a unique opportunity to further brand recognition and grow their follower base in a somewhat unconventional form. Ads, Promotion, and Marketing. Avoid affiliate marketing.

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Neil Patel

OCTOBER 14, 2020

It’s now easier for content creators to classify their videos and make them more discoverable, and it’s simpler for viewers to find the content they want. Using relevant hashtags also makes it easier for viewers to find your video, increase brand awareness, drive visitors to your website , and encourage conversions.

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Bramework

DECEMBER 1, 2023

High-quality content helps build brand reputation and trust, leading to more customers. Content marketing has a significant impact on engagement and leads, with 72% of marketing professionals recognizing its importance. Regularly updating content is crucial for maintaining web traffic and search engine authority.

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Content Hacker

AUGUST 10, 2023

Have you ever pondered the future of content marketing ? You know, during those late-night musings when you’re contemplating how to keep your brand relevant in an increasingly digital world. The future of content marketing is like a chameleon, constantly changing its colors to adapt and thrive. AI is taking over.

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Bramework

JULY 6, 2022

Content is a huge part of your lead generation strategy (or should be!) Content Marketing Institute states that 61% of clients are more likely to order from companies that create custom content. Our purpose is to help brands grow through content. That’s a pretty high percentage for conversion! .

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Neil Patel

OCTOBER 13, 2021

Position your brand as the go-to industry expert: Use content marketing to answer your prospect’s most pressing questions and lead them down your marketing funnel. It’s one of the reasons why influencer marketing is dominating the online space. Google ads can increase brand awareness by 80 percent.

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Neil Patel

JULY 1, 2021

As consumers become savvier, content continues to play a vital role in educating and converting consumers. However, not all marketers understand how to implement a content strategy correctly. When you don’t start with the basics, you could be making content production more complicated than necessary.

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Neil Patel

SEPTEMBER 15, 2020

Although Pinterest is often regarded as the go-to platform for pinning recipes and home décor ideas, it’s also a powerful digital marketing tool. Improve pin quality by creating enticing graphics and stimulating content people will want to share. The Ultimate Pinterest Marketing Guide provides more explanation and case studies.

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Content Marketing Institute

JULY 24, 2018

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. 50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message.

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Neil Patel

APRIL 22, 2021

Advancements in the advertising industry have led to data-driven methods to promote and market your business. This guide will share everything you need to know about this latest marketing trend and how to leverage it for your business. Programmatic buying is supported on numerous ad networks and marketing channels.

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Express Writers

OCTOBER 25, 2022

When building your brand’s online presence, content is crucial. It’s proven to be a tried-and-true way to build brand awareness, generate traffic, and establish thought leadership. Research states that 56% of marketers who leverage blogging feel it’s effective. It’ll Establish Your Brand’s Authority.

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Bramework

AUGUST 3, 2022

Using AI keyword research and analysis are core components of content marketing and blogging success. With this ultimate guide and keyword research checklist, I will help you with the tools, techniques and tips to get your keywords seen across the web and to help you create better content! Why is Keyword Ranking Important?

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Smart Blogger

FEBRUARY 13, 2023

With 61% of businesses using video as a major part of their marketing plan , it’s too late to become an early adopter of video content marketing. However, with the right strategy and consistent execution, any business can leverage the powerful benefits of video content as a marketing tool.

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Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

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Express Writers

MAY 1, 2024

However, with the right marketing strategy and blog posting frequency, you are more likely to attract the attention of the customers you need. Knowing how often you should post blogs is a question that continually puzzles digital marketers because there is no single recommendation that fits every website.

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Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy.

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Neil Patel

JUNE 2, 2021

Being a marketer is an interesting job. When a new social media platform starts to take off, you’d better be there promoting your brand. I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

The Hoth

MAY 28, 2024

Are you a site owner or content creator who knows SEO? All types of businesses make use of affiliate programs due to how effective they are at generating sales and building brand awareness. Why would digital marketing agencies need Authority Builders products?

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SEO Content Creator Agency Search Engine Optimization 52

The Hoth

JANUARY 24, 2023

Finding the right marketing talent for your small business is crucial if you want to see continued growth and expansion in the future. Yet, top marketing professionals don’t stay available for long, as according to LinkedIn, the best candidates are off the market within 10 days. Not at all. You just need to know where to look.

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Smart Blogger

JULY 25, 2023

Macro influencers: you’ve heard the term, but are you fully leveraging their potential in your marketing strategies? They can be your brand’s best friends — with a little help, they can take your brand from mediocre to incredible. Ready to maximize your marketing magic? Let’s dive right in.

Collaboration 68

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Intergrowth

NOVEMBER 6, 2022

From small businesses to startups to major corporations, everyone is starting to realize just how powerful content marketing can be. Today, we’re delving into content marketing, how to build a content marketing strategy, and why it’s worth investing in. What is Content Marketing? Because it is.

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Kristi Hines

JULY 14, 2021

Affiliate marketing allows you to generate revenue by recommending the products and services you use to others online. Avangate – Select best-selling software titles that align with your content, drive web traffic and build brand awareness. Do you want to make additional income online?

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Neil Patel

JULY 19, 2021

Marketers know it’s worth it: Instagram’s ad revenues could reach $18.16 Whether you want to increase brand awareness, get more clicks to your website, generate sales , or boost downloads of your latest e-book, Instagram can help you reach a huge audience. Branded creator ads are a component of this game.

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Ads Advertising Entertainment Promotion 145

The Hoth

FEBRUARY 6, 2024

In the 25+ years since Bill Gates told us that “content is king,” content marketing has come a long way. You could increase the volume of your content, but if you don’t have a strategy for timing and targeting it, you’re not likely to get results. Content planning helps you get the best content marketing ROI.

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Content Hacker

OCTOBER 18, 2022

Then, total marketing pandemonium ensued. But before you dump that domain you bought for your brilliant content-based business idea, know this about that study: It found that 60% of people DO read blogs. ” Blogging isn’t dead — it has simply evolved into something bigger than itself. Source: HubSpot. Here’s how to adapt.

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Express Writers

OCTOBER 4, 2022

It’s no secret that content marketing is a powerful, effective way to increase brand awareness and trust. And it’s also known that to produce those results, you need to be strategic about the content you’re sharing to ensure it attracts the right attention. But how do you know if your content is successful?

Engagement 52

Engagement Content Creator Landing Page Content 52

Neil Patel

OCTOBER 13, 2020

I’ll also explain why these posts are so popular and why they are critical to a successful content marketing strategy. Despite what you might think, Buzzfeed didn’t invent listicle content. ” That being said, Buzzfeed has indeed popularized listicles as online content. How to Use Listicles in Your Content Marketing.

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Content Hacker

OCTOBER 26, 2023

This can involve market research, brainstorming sessions, or analyzing industry trends. Content Production: Writing the actual content, creating visuals or multimedia elements, and producing the material according to the chosen format. Optimization: Optimizing the content for search engines (SEO) or specific platforms.

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Content Marketing Institute

DECEMBER 27, 2017

If you happened to catch our collection of content marketing predictions for the upcoming year, you may think you’re in for a bumpy ride. Your purpose and goals : The “why” – why you are creating content and what value you expect it to provide. Click To Tweet. Bring in more sales leads?

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Neil Patel

FEBRUARY 23, 2023

After all, LinkedIn has become a brilliant social media marketing tool where 66.8 However, smart marketers know that LinkedIn is the place to go for B2B networking. Let’s get started with the fundamentals of any online marketing campaign. Segment Your Audience Are you looking to make your marketing efforts more effective?

Ads 104

Ads Advertising Text Social Media 104

Bramework

NOVEMBER 3, 2023

Building a business is hard work — but it’s a good idea to build brand awareness as your first step in the long journey to success. ” Learning how to build a brand begins with the passion it took to get it started in the first place. Without awareness, a brand is lost in the mix of all the other brands in the market.

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ContentWriters

JULY 19, 2023

Quality content is not easily built on an assembly line, though content marketers may wish that were the case. In a recent Content Marketing Institute report, 71% of content marketers said content has become more important to their organization in the past year. What is content scalability?

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Content Content Creation Search Engine Optimization Content Marketing 52