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A Short Guide to Scaling Your Content Marketing 

Article Writing

By partnering with an experienced content marketing agency, you can tap into specialized expertise, including strategy development, content creation, and social media management. Scaling your content marketing has never been so easy!

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How We’re Going to Use X Reality (XR) in Business

Neil Patel

Extended reality opens a world of opportunities to interact with products, services, and brands. It’s not just in the sales funnel at an introductory level where X reality can support your brand growth. It can help you build brand awareness , customer satisfaction, customer loyalty, word of mouth, and referrals, and more.

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103 Marketing Buzzwords to Know in 2023 [+ Beyond]

Intergrowth

It’s typically used in sales (i.e., Gated Content To get better-qualified leads, marketers and sales teams will often offer a free resource to customers in exchange for either a piece of contact info or an opportunity to chat with the prospect. In exchange, the publisher receives a commission for each click, sale, or sign-up.

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How to Create a Marketing Budget for 2023

The Hoth

For instance, B2B marketing tends to focus on informative blogs and follow-up emails to guide prospects down the sales funnel. . On the other hand, companies targeting Gen Z’ers and millennials will have more success producing video content on social media platforms like YouTube, TikTok, and Instagram. . Project management tools.

Marketing 101
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What’s the Difference Between a Content Creator and an Influencer?

Neil Patel

The content they produce is typically original and may be shared for money, audience building, brand awareness, or just as a way to share their talents online. For example, “Insta poets,” bloggers, and newsletter writers are typically seen as content creators. Content Creators Vs. Influencers: Strategy & Goals.

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10 SaaS Marketing Examples That Are Actually Fun 

The Hoth

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. The good news?

Marketing 102
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The 9 Core Roles on an Established Content Team

Intergrowth

Content marketing departments have broader goals. The content strategist often plays a key role in the SEO process, identifying opportunities to rank high on search engine results pages (SERPs). Targeting the right keywords helps the company or client to attract qualified leads and build brand awareness with the target audience.