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How to Create a Marketing Budget for 2023

The Hoth

Before you propose your new ad strategy using interactive 360° video walls around town, you need to stop and consider the marketing expenses involved. . Sure, it’d be great to roll out an innovative new digital marketing campaign using interactive technology, but if you can’t afford it, there’s no way it’s going to happen. .

Marketing 101
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Content Strategy: What Is It & How to Develop One [2021]

Neil Patel

Step #1: Define Your Goals for Your Content Strategy. Great content is created for a specific purpose , and this purpose needs to be clearly defined. Ask yourself if you are creating content to boost brand awareness, generate leads, convert users, attract past customers, improve search ranking results, or something else altogether.

IT 141
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10 SaaS Marketing Examples That Are Actually Fun 

The Hoth

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. The good news?

Marketing 102
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Content Scaling Without Sacrificing Quality

ContentWriters

Quality content is not easily built on an assembly line, though content marketers may wish that were the case. In a recent Content Marketing Institute report, 71% of content marketers said content has become more important to their organization in the past year. What is content scalability?

Content 52
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What is an Editorial Content Strategy and Why Do You Need it for YOUR Blog?

Bramework

But first, I wanted to back it up with some facts about good content. According to Quoracreative , these facts about content marketing may make you rethink your strategy: On average, 4 out of 5 Americans are online daily reading blogs. Content marketing ROI can be up to three times as compared to the paid search.

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103 Marketing Buzzwords to Know in 2023 [+ Beyond]

Intergrowth

If you’re look for an agency to create content and track all of the analytics so you can see how it’s performing, give us a call — that’s exactly what our content marketing team does! Depending on what you sell and who your audience is, your marketing efforts might involve traditional ads (i.e.,

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How to Do Quarterly Content Planning to 10x Content Output

Neil Patel

Content planning is easily the most unenjoyable part of the entire content production and marketing process—just ask any digital marketer. Yet, it’s an essential component of content marketing that can’t be ignored if you want to 10x your content output. Review Last Quarter’s Content Metrics.

Content 134