Contently

SEPTEMBER 27, 2023

The campaign struck gold at both ends of the funnel : attracting its target audience through an engaging, branded exhibit while generating sales of virtual products within this captivating realm. McDonald’s Happy Goggles Beyond fashion, this fast-food giant incorporated VR technology into their Happy Meal boxes.

Storytelling 52

Storytelling Content Entertainment Content Creation 52

Moz

NOVEMBER 16, 2020

People started interacting with content from different devices, at different times, and reacting to different types of campaign creatives. What creative strategies perform best? Brand Awareness. Brand awareness includes campaigns optimized for KPIs like impressions, clicks, and pageviews.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Creative Little World

JANUARY 4, 2023

In this article, we’ll dive into copywriting 101 and why good marketing copy should be a top priority when it comes to your marketing and sales. In short, good copywriting requires creativity, knowledge of marketing principles and trends, as well as an understanding of how words shape emotions and behaviour.

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

Smart Blogger

JUNE 1, 2023

Content Marketing Content marketing goes beyond the confines of mere sales pitches and promotions. It’s about creating a narrative around your brand, a story that resonates with your audience on an emotional level. At its core, content marketing seeks to inform, entertain, and inspire.

Digital Marketing 81

Digital Marketing Marketing Social Media Search Engine Optimization 81

Smart Blogger

JULY 27, 2023

They’re writers and editors, creating compelling and engaging pieces that inform, entertain, and, most importantly, connect with readers. Businesses small to large, rely on content writers to communicate their value proposition, differentiate their brand, and engage their customers. So, who hires content writers?

Content Writer 66

Content Writer Freelance Writer Pharmaceutical 66

ContentWriters

MAY 10, 2023

Smart, Strategic Partnerships Spotify has continued to invest heavily in partnerships and collaborations with multiple recognizable brands, artists, and influencers, including Coca-Cola, Starbucks, and Nike, to create exclusive playlists and offers for their customers.

Marketing 105

Marketing Collaboration Social Media Hospitality 105

Smart Blogger

NOVEMBER 23, 2022

But what if you had some inspiration to jolt your creativity and ease your anxiety? With these ideas, you can inspire the perfect campaign for your business — one that raises brand awareness and attracts new customers — no matter your budget or the size of your marketing team. In the early 1990s, milk sales were down.

Marketing 115

Marketing Social Media Brand Awareness Advertising 115

Smart Blogger

JULY 14, 2023

They share your content because it’s interesting, valuable, or entertaining. It requires a deep understanding of your audience, a dash of creativity, and a hefty sprinkle of timing and luck. It was more than a sales pitch; it was a conversation starter. It’s all about engaging content, not aggressive sales pitches.

Marketing 73

Marketing Social Media Banking Brand Awareness 73

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. More sales? Entertaining Videos. Let’s take a look at the statistics. Consider this: how would you define success?

Marketing 145

Marketing Brand Awareness Social Media Education 145

Content Marketing Institute

FEBRUARY 5, 2019

Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. of communication professionals rely on branded content. Click To Tweet. USCAnnenberg ?#research research Click To Tweet.

Brand 99

Brand Banking IT Entertainment 99

Bramework

OCTOBER 9, 2023

Understanding Blogging Blogging is a fusion of creativity, passion, and purpose. You’re free to use your blog as a tool to build trust with potential customers while establishing your online brand. We must be adaptable, creative, and always willing to learn new skills. PLEASE READ THE DISCLOSURE FOR MORE INFO.

Blog 52

Blog Blogging Social Media Keywords 52

Content Marketing Institute

JUNE 8, 2018

In 2001, apparel brand Vans sponsored the feature-length documentary, Dogtown and Z-Boys, chronicling the early skateboarder culture of Southern California. While Vans funded the project, the filmmakers retained creative license. Is the person entertaining, like the vibrant characters in Dogtown? Be creative.

Storytelling 102

Storytelling Content Entertainment Script 102

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. The era of designing creatives and writing copy for desktop first… is over.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Neil Patel

OCTOBER 14, 2020

Goals of promoted videos for e-commerce businesses mostly come down to these three: Increasing brand awareness: -This essentially means if you make and sell, say, scarves, people looking to buy scarves know about you. In a YouTube survey, more than 90% of shoppers said they’d found new products and brands on the platform.

Promotion 135

Promotion Sales Brand Awareness Creativity 135

Smart Blogger

JANUARY 11, 2024

Whether you’re a budding influencer, a creative entrepreneur, or someone looking to turn their Instagram hobby into a profitable venture, this guide is tailored for you. Imagine your feed turning into a catalog of desires, where every post can lead to a sale. This could be both educational and entertaining.

Social Media 85

Social Media Utilities Entertainment Collaboration 85

Content Hacker

FEBRUARY 21, 2024

Drawing from personal experience provides credibility — whether it’s uncovering grocery deals or navigating sales across different stores — and positions you as a go-to resource for budget-conscious readers. So how do you keep generating post ideas that educate and entertain? Let’s explore. Can’t WAIT to welcome you inside.

Creativity 52

Creativity Blog Blogging Education 52

Content Marketing Institute

JANUARY 14, 2019

The sales funnel is obsolete. The sales funnel doesn’t help predict anything about buyers: Not their mentality, not their movement through the buyer’s journey , and not when they might make a purchase. From sales funnel to lifecycle marketing: a (brief) history. The sales funnel aligns with that approach. Bold statement?

Sales 106

Sales Marketing Concept Digital Marketing 106

ContentWriters

FEBRUARY 15, 2023

Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales. Generating leads and sales: Social media platforms can be used to drive traffic to a business’s website, generate leads and increase sales.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Kristi Hines

JULY 14, 2021

Avangate – Select best-selling software titles that align with your content, drive web traffic and build brand awareness. Grow online software sales and revenues for award-winning merchants and make money. Promote Adobe Creative Cloud, Adobe Stock and Adobe Document Cloud on your website, blog or social media.

Blogger 130

Blogger Content Creator Promotion Insurance 130

Smart Blogger

JANUARY 15, 2024

For brands and influencers, high engagement rates often translate into increased brand awareness , stronger customer relationships, and in many cases, higher sales or conversion rates. Simply divide the total number of engagements (likes, comments, saves, etc.)

Engagement 81

Engagement Social Media Utilities Collaboration 81

Smart Blogger

MAY 25, 2023

It’s a crafted blend of creativity, psychology, and market savvy that’s designed to catch your attention, engage your interest, and guide you towards a specific outcome. Consider a promotional email for an upcoming sale. A good email copywriter won’t just announce: “We’re having a sale.”

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Neil Patel

JULY 19, 2021

Whether you want to increase brand awareness, get more clicks to your website, generate sales , or boost downloads of your latest e-book, Instagram can help you reach a huge audience. Instagram offers a range of Instagram ads for you to utilize, giving you the creative freedom to make something spectacular and reach your goals.

Ads 145

Ads Advertising Entertainment Promotion 145

Shorthand Content Marketing

MAY 8, 2022

They offered a mixture of seasonal weather forecasts, useful household hints, entertaining puzzles, and other amusements for the reader. The idea of providing valuable, entertaining, desirable information for free (or a low cost) to attract attention to a business or brand is at the core of all content marketing.

Content Marketing 52

Content Marketing Marketing Content Entertainment 52

The Hoth

AUGUST 1, 2023

In the world of digital marketing, you provide value to your target audience with great content that educates, informs, entertains, and solves their pain points. Once you’ve attracted prospects to your website, you can provide further content to guide them down your sales funnel with the ultimate goal of conversion. How is that?

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Buffer

JULY 27, 2021

By posting valuable content consistently, you can: Grow your audience Increase brand awareness Build authority in your industry Improve engagement If you are looking to achieve any of the benefits listed above, it is worth figuring out a sustainable strategy for saving time planning and creating social media content.

Social Media 120

Social Media Media Content Creation Entertainment 120

ContentWriters

JULY 19, 2023

Of those brands who successfully differentiate their content from competitors, 83% said they achieve this by producing better quality content. Crafting valuable, impactful content that resonates with your audience takes creative resources, and that means scaling up is not as simple as turning up the volume dial from 1 to 10.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

Content Marketing Institute

OCTOBER 8, 2018

I’ve seen creative briefs that give little detail on audience or, worse, state the video is for multiple audiences. Don’t say “engagement” or “brand awareness.” Look at developing areas of the business – or your brand’s goals – for inspiration. Increase the quality of leads passed to sales. Click To Tweet.

Marketing 110

Marketing Editorial Team Promotion Social Media 110

Content Marketing Institute

DECEMBER 27, 2017

Bring in more sales leads? Though the creative process is unique to every business, plenty of tools can help with generating story ideas, organizing them into relevant content pieces, and getting them into the hands of your target audience. 4 Metrics to Track Impact of Content Marketing on Brand Awareness.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

BKA Content

MAY 18, 2023

With e-books you can utilize more creativity to produce simpler, more engaging content that can be both entertaining and informative. You either need to write and create the ecommerce content yourself, or you need to team up with an ecommerce writing service or creative agency to help you produce the material to promote.

Content 52

Content Social Media Editorial Utilities 52

Fat Joe

JANUARY 16, 2023

Content marketing offers businesses, organizations and brands opportunities to boost lead generation, increase sales, raise brand awareness and engage with customers and prospective clients through content. Articles can inform, entertain, educate and inspire people. Don’t worry, we got you covered.

Content Marketing 59

Content Marketing Marketing Content Social Media 59

ProBlogger

MARCH 13, 2017

What to Learn from Google: Visual storytelling enables you to entertain and inform your audience at the same time. In comparison to a control group, the ad had a 57% increase in ad recall, and brand awareness increased by 27%. Need some help negotiating with brands that want to work with you? Google even experienced a 3.5

Brand 52

Brand Storytelling Banking Social Media 52

ProBlogger

JULY 1, 2014

So you’ve been blogging for a while and have built up a solid readership and community because you consistently deliver useful/inspirational/entertaining content? You will either be surprised and delighted, or offended, that your little blog has been noticed by said brand. Ways to earn money from brand alignments.

Collaboration 52

Collaboration Brand Agency Blog 52

BKA Content

FEBRUARY 23, 2023

Stick to your brand voice, be honest and find creative ways to help readers. Brand authority is just one of the SEO content writing benefits you can have with a content strategy. Content marketing is one of the most effective and cost-efficient ways to target new audiences, increase brand awareness and generate new leads.

SEO 52

SEO Writing Brand Awareness Content 52

Intergrowth

MARCH 5, 2023

It’s typically used in sales (i.e., Gated Content To get better-qualified leads, marketers and sales teams will often offer a free resource to customers in exchange for either a piece of contact info or an opportunity to chat with the prospect. Your growth (one new person and doubled sales) is lower, but your profit ratio is higher.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Smart Blogger

JULY 5, 2023

Do you want to increase brand awareness , drive traffic to your website, boost sales, or maybe all of the above? Ultimately, your content should be a source of inspiration, education, or entertainment. Balance your product posts with other types of content that provide value, entertain, or inspire your audience.

Marketing 80

Marketing Entertainment Collaboration Brand Awareness 80

Backlinko

MARCH 30, 2024

This Is Why I’m Broke Niche: Unusual and quirky products that are funny, creative, and often bizarre Estimated monthly visits: 5.86 Every time something is booked through the site, Skyscanner earns affiliate revenue from the sale. SmartWise earns its commission through affiliate sites like Amazon and CJ Affiliates.

Website 74

Website Marketing Food Banking 74