Remove Brand Awareness Remove Digital Marketing Remove Editorial Remove Webinar
article thumbnail

100+ Amazing Content Marketing ROI Statistics That Prove It Works

Content Hacker

One of my CTS members recently asked, “What is the value of content marketing?” Here’s why: First, content marketing will be worth $600 billion in 2024. Out of all digital marketing strategies, content marketing has THE highest ROI (return on investment). B2C brands with 400+ blog posts get 2.5x

article thumbnail

41 Incredible Benefits of Blogging in 2024

Bramework

In-Depth Content is King: Creating Helpful, Authoritative Content 5 – Brand Awareness This is a big one! Brand awareness starts with your website but does not end there. Building your brand takes a long time because you want people to recognize just about everything involved — fonts, colors, logo, etc.

Blog 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Establishing Topical Authority is Your Secret to SEO Success

The Hoth

Yet, if you’re a domain with strong topical authority, you’re far more likely to appear in featured snippets and SGE’s AI Snapshot – which will boost your brand awareness and generate lots of traffic. In digital marketing circles, you may hear the term ‘topical relevance’ thrown around, which some confuse with topical authority.

SEO 59
article thumbnail

How to Use Inbound Content Marketing Magic to Boost Your Biz

Content Hacker

Inbound content marketing is a form of digital marketing that focuses on creating and distributing content to attract, engage, and convert potential customers. Webinars/live streams (hosting events). Are you trying to increase brand awareness or generate more leads? Podcasting (sharing insights and advice).

article thumbnail

8 Types of Ecommerce Content You Should Start Using

BKA Content

Some of these ecommerce video ideas include: Product videos How-to Videos Buying Guides Comparison Videos Webinars Product videos are especially popular across social media platforms and websites. Videos Video content has become extremely popular when it comes to content strategy for ecommerce. There are many types of videos you can make.

Content 52
article thumbnail

Content Creation in 2023 & Beyond: The Ultimate Guide

The Hoth

As you can gather from those statistics, content does a lot more for your brand than generate more leads & sales. Search engines are the #1 way that users discover new websites, which is why SEO is such a big deal amongst digital marketers. If your website isn’t in Google’s index, it may as well not even exist.

article thumbnail

Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

They’d be a hybrid of live in-person and webinar. Do a hybrid of live in-person & webinar events to present on top topics, says @crestodina. Courtney Cox Wakefield , manager, digital marketing, Children’s Health. 1,000: Lunch with all our editorial team members – internal subject-matter experts.