Remove Brand Awareness Remove Digital Marketing Remove Lead Generation Remove White Paper
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100+ Digital Marketing Statistics to Help You Compete in 2023

Smart Blogger

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy.

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Top 10 Types of Copywriting to Make Money in 2023 (& Beyond)

Smart Blogger

The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. On one project you might be writing a white paper on small business trends for Salesforce. Brand Copywriting Brand copywriting is unlike any other form of copywriting.

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What is Content Marketing?

Content Hacker

Increase in Sales & Cost Savings Besides generating high-quality leads and boosting customer retention rates, an excellent content marketing plan could increase sales too. Furthermore, content marketing offers significant cost savings compared to traditional methods.

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How to Do Quarterly Content Planning to 10x Content Output

Neil Patel

Content planning is easily the most unenjoyable part of the entire content production and marketing process—just ask any digital marketer. Yet, it’s an essential component of content marketing that can’t be ignored if you want to 10x your content output. White Papers. They’re also great for lead generation.

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103 Marketing Buzzwords to Know in 2023 [+ Beyond]

Intergrowth

Although some of them sound silly, they describe processes, metrics, and strategies that digital marketers use. New words are introduced, others fall out of fashion, and it’s our job as marketers to keep up with them. Want to learn more about digital marketing strategies?

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What Is Content Engagement?

Shorthand Content Marketing

There are hundreds of dashboards and marketing tools to choose from, and trying to figure out what all the data means is exhausting. In the digital marketing world, there are many forms of engagement. Lead generation and attracting more potential customers are the most important engagement metrics.

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How to Optimize Each Stage of the Marketing Funnel for More Conversions 

The Hoth

Content-wise, this stage is all about raising brand awareness by releasing the following: PPC ads on Google and Facebook . This stage is a crucial one for digital marketing , as 78% of consumers spend more time researching brands and products online than they do in stores. .

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