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Content Planning: How to Create An Effective Editorial Calendar for Your Content Efforts

Intergrowth

Build a well-constructed editorial calendar. For a content plan to be meaningful, it must align with your marketing goals, which could include: Creating brand awareness. There are also different types of content creation: Awareness content. An Editorial Calendar. What Information Belongs On An Editorial Calendar?

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The New Best Practices for Native Advertising on Editorial Sites

Moz

On editorial sites (think news, niche blogs and online magazines), consumer behavior has shifted quite a bit. The coronavirus news cycle brought a boom of interest to editorial sites across the web from March to April. Editorial sites have the potential to serve native ads in a lot of different places.

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41 Incredible Benefits of Blogging in 2024

Bramework

Content allows Google’s crawlers to find you by the keywords you use. These keywords are then indexed and placed in search engines for your leads to find you. These leads then find you be searching the keyword and VOILA! Which Keyword Should I Include in My Blog Post Using Bramework? It’s a simple path.

Blog 98
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How to Use Inbound Content Marketing Magic to Boost Your Biz

Content Hacker

Research Relevant Keywords and Topics 4. It is an effective way for businesses to build relationships with their target audience by providing valuable information in the form of blog posts, videos, podcasts, ebooks, webinars, infographics, and more. Webinars/live streams (hosting events). Define Your Goals and Objectives 2.

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100+ Amazing Content Marketing ROI Statistics That Prove It Works

Content Hacker

86% of B2B marketers have used content marketing to successfully create brand awareness. B2B brands publishing 11+ blog posts per month receive 1.75x more leads than those publishing 6-10 blog posts. 66% of B2B brands increased their marketing budget from 2021 to 2022. B2C brands with 400+ blog posts get 2.5x

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Establishing Topical Authority is Your Secret to SEO Success

The Hoth

Topical authority is extremely beneficial for SEO because Google will start ranking you in the top spots for keywords related to your topical expertise with minimal effort required on your part. In other words, topical relevance deals with matching the right content with the intent behind a search keyword.

SEO 59
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Does Content Marketing Work For Small Businesses?

BKA Content

While larger businesses can throw hundreds of thousands of dollars a month at ad spend to come up first in search engine rankings, small businesses can own the market on certain keyword phrases when thy have long-form, quality, valuable content to offer consumers. You have multiple platforms in which to build your brand identity and voice.