Smart Blogger

JUNE 2, 2023

This selection includes not only the digital marketing strategies but also the traditional marketing tactics that remain relevant today… Content Marketing : Serving valuable information to your audience is like offering them a buffet of insights. Event Marketing : Imagine event marketing as hosting a party for your brand.

Marketing 94

Marketing Social Media Brand Awareness Retail 94

Content Hacker

MARCH 2, 2023

Instead of pushing your message out to them through interruptive ads and other means, you attract them in toward your brand organically with content. With that in mind, this blog will show you how inbound content marketing works. Video creation (creating tutorials and how-to’s). Heightened customer loyalty.

Content Marketing 87

Content Marketing Marketing Content Creation Content 87

Neil Patel

OCTOBER 18, 2021

Before you start planning the type of content you’ll publish, it’s essential that you first decide what you want to achieve with your content. You should set goals for your content each and every quarter. podcasts email newsletters and campaigns user generated content (UGC) long form pieces white papers.

Content 134

Content Content Creation Social Media Promotion 134

Copywriter Collective

OCTOBER 27, 2023

Enroll in workshops, webinars, and courses related to your expertise or writing technique. This ensures your content remains relevant and accurate, increasing your value to clients. Source Building a Strong Professional Brand A well-curated portfolio speaks volumes. This helps potential clients quickly gauge your capabilities.

Freelance 52

Freelance Writing Content Creation Consulting 52

The Hoth

NOVEMBER 30, 2022

Webinars . Each stage of the funnel requires different types of content to be successful. For example, customers at the top of the funnel are blind prospects, and they need to learn more information about your brand, products, and services. . Landing pages featuring free webinars or live demos of your product .

Marketing 105

Marketing Education Construction Landing Page 105

ContentWriters

JULY 19, 2023

Content scaling will be key to marketing success in 2023 and beyond, as many marketers tap AI to generate more content with less depth while consumers become more discerning with the content they consume. Frequently publishing new blog posts shows Google and other search engines that your brand is active and relevant.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

Smart Blogger

FEBRUARY 16, 2023

Content Marketing Statistics Here’s what you need to know about content marketing strategy : Video was the primary form of content being created in 2022, followed by blogs and images. HubSpot , 2022) 46% of businesses plan to increase their inbound marketing content creation spending in 2023. Wyzowl , 2021) 2.

Digital Marketing 127

Digital Marketing Marketing Retail Landing Page 127

BKA Content

FEBRUARY 25, 2023

The answer lies in building trust, authority and brand recognition. Most of the benefits of content marketing don’t come until months down the road. Once you start putting out the article content, you’ll quickly see the benefits of this sort of article marketing if you’ve done great keyword research beforehand.

Content Marketing 68

Content Marketing Marketing Content Content Creation 68

Buffer

DECEMBER 5, 2023

Do you already have a ton of content backlog? If a piece of content is outdated, refresh it with up-to-date information before repurposing it. Are you new to content creation (for social media or in general)? Then, try to embed content repurposing into your workflow. It depends.

Long Form Content 52

Long Form Content Content Content Creation Social Media 52

Bramework

AUGUST 20, 2023

Once you’ve got even a small number of email subscribers, you can start building brand awareness with your audience. Here’s a breakdown of how it all works: Provide value to your subscribers with your blog content. Here is a great webinar on “ How to Start a Podcast ” by Joe that has all the details.

Blog 98

Blog Blogging Freelance Brand Awareness 98

The Hoth

AUGUST 1, 2023

Understanding the Inbound Methodology Just like the squirrel analogy, inbound marketing tactics revolve around attracting customers to your brand instead of the other way around. In the world of digital marketing, you provide value to your target audience with great content that educates, informs, entertains, and solves their pain points.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Intergrowth

SEPTEMBER 12, 2022

But the fact is that any content team can be more effective if they’re equipped with a well-crafted content plan and content strategy. Before you jump head first into new content creation, take the time to create a content plan and a content schedule for your content team to follow.

Editorial 52

Editorial Content Content Creation Construction 52

The Hoth

FEBRUARY 20, 2024

Yet, if you’re a domain with strong topical authority, you’re far more likely to appear in featured snippets and SGE’s AI Snapshot – which will boost your brand awareness and generate lots of traffic. Here’s a look at all the ways becoming an authority on a topic will benefit your brand.

SEO 59

SEO Medical Digital Marketing Keywords 59

BKA Content

MAY 18, 2023

Link building and increasing your organic reach remains important; however, content strategy for ecommerce is also about building authority, increasing the awareness of your brand and engaging with your customers. If your ecommerce store sells multiple brands, create a post that compares certain items among the brands.

Content 52

Content Social Media Editorial Utilities 52

Content Marketing Institute

JULY 24, 2018

They’d be a hybrid of live in-person and webinar. Do a hybrid of live in-person & webinar events to present on top topics, says @crestodina. Do a hybrid of live in-person & webinar events to present on top topics, says @crestodina. Support external content creation. This program would pay for itself!”

Content Marketing 102

Content Marketing Marketing Content Content Creation 102

Intergrowth

NOVEMBER 6, 2022

For a kickass DIY resource, download our Content Marketing Playbook. What is Content Marketing? Unlike traditional marketing, content marketing isn’t primarily focused on promoting products or even promoting your brand. Gated content (eBooks, whitepapers, email courses, and webinars).

Content Marketing 75

Content Marketing Marketing Content Agency 75

Contently

JULY 19, 2022

. “One of the ways to do that is to understand the customer at a level where we can deliver content to them that’s relevant and useful,” he says. It’s evident the company’s marketing goals go beyond brand awareness and lead generation. Approach content creation from a holistic perspective.

Sales 133

Sales IT Search Engine Optimization Content 133

Contently

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Amidst this ever-shifting terrain, selecting the perfect content format mix has emerged as a distinctive challenge—especially as next-gen mediums enter the scene.

Engagement 52

Engagement Audience Content Storytelling 52

Contently

OCTOBER 4, 2023

As content professionals, we’re sold on the critical role content plays in driving brand awareness, customer engagement, and revenue. To find out, we conducted nine interviews with innovative CMOs to understand what role they see content playing in the marketing strategy. But what do our peers think?

Engagement 52

Engagement Content Marketing Content Marketing 52

Content Marketing Institute

SEPTEMBER 21, 2018

But if you treat it as something you do after you publish your content, you’re missing an opportunity. When you reach out at the beginning of content creation, you can: Quickly determine whether you’re creating content on topics your industry will find interesting (versus writing for writing’s sake). Click To Tweet.

Promotion 105

Promotion Brand Awareness Editorial Team Content Creation 105

Moz

FEBRUARY 10, 2021

And it’s critical to growing brand awareness and driving traffic to your website. This can be a demo request, email newsletter sign up, webinar registration — you get the gist. By now, most businesses understand the importance of having a presence in organic search results. SEO is more than just a buzzword, it’s a given.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

Content Marketing Institute

OCTOBER 8, 2017

Why this content model works. Brand name recognition. It was brand name. When MarketingExperiments tested this hypothesis, it found that a branded page outperformed a non-branded one by 40%. HANDPICKED RELATED CONTENT: Identity Matters: How Content Strategists Build Trust and Loyalty. Proven format.

Content Creator 100

Content Creator Audience Script Content 100

Contently

DECEMBER 29, 2022

For example, send a mass email to your staff notifying them that you recently published an eBook on the company’s website, which may be repurposed into a webinar or part of a larger campaign strategy. Even if they weren’t involved in content creation, existing or paid partnerships could do wonders for your distribution strategy.

Publisher 145

Publisher Publishing Publishing Landing Page 145

Content Marketing Institute

JANUARY 28, 2019

As we looked a few years later, I wrote an article that attempted to stratify the approaches of content strategy and content marketing. HANDPICKED RELATED CONTENT: Increase in Your Content Marketing Budget? Yes, we still believe that companies should operate like media companies. Set the stage – what we’ve learned.

Marketing 96

Marketing Government Content Content Creation 96