Contently

OCTOBER 11, 2022

Where do Chief Content Officers fall in the hierarchy? Creative teams, made up of copywriters, graphic artists, videographers, web designers, and more, are usually under the brand function of enterprise organizations. When you think of content marketing, you probably think of multi-media influence across mediums. The reward?

Content 133

Content Brand Awareness Content Creator Education 133

Express Writers

JANUARY 24, 2023

Beneficial Purpose In 2018, Google updated its guidelines with the concept of “ beneficial purpose.” It’s two different languages for the same concept. Audit your reputation online and figure out if you need to do some work : Check out the search results for your brand name that do not include your site.

Content Creator 98

Content Creator Medical Concept SEO 98

Content Marketing Institute

NOVEMBER 19, 2018

Few social media platforms have done more to help brands capitalize on this booming entertainment trend than Twitch. Jane Weedon, director of business development for Twitch, shares her insights on tapping into the huge audiences for livestreaming video for gamers without alienating the core fan base or losing brand identity.

Audience 76

Audience Brand Entertainment Concept 76

Smart Blogger

SEPTEMBER 18, 2023

Jasper’s writing assistant is specifically aimed at content creators , marketers , bloggers, journalists, and students. The tool offers content creators a variety of Jasper AI recipes to aid writing. Being able to simplify complex concepts and refine their writing also saves time. Who Uses Jasper AI?

Writing 82

Writing Content Creator Content Creation Marketing Copy 82

BKA Content

AUGUST 16, 2023

The Complete Guide To SEO for Wedding Photographers As a wedding photographer, you are a content creator — one whose work can speak for itself. Creates long-lasting results: Paid advertising is temporary but SEO-driven content can last for years, consistently bringing more clients to your photography services.

SEO 81

SEO Search Engine Optimization Social Media Brand Awareness 81

Contently

NOVEMBER 10, 2022

Contently ‘s industry-leading platform makes end-to-end content marketing easy with the tech, talent, and strategic insights you need to attribute efforts back to revenue. Once published, Contently Analytics will show you which articles performed best, so you can double down on what’s working.

Management 124

Management Freelance Content Management System Content 124

Neil Patel

AUGUST 31, 2021

From that, you can build campaigns and content around topics that matter. Have you seen Twitter trending topics as you scroll the news or check out the latest updates from your favorite content creators? What are the general concepts that your target audience seems to be talking about a lot? Take a Stand.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Contently

FEBRUARY 12, 2024

Don’t just publish a digest It can be a seductive idea to treat your brand’s social channels and email newsletters like an RSS feed. But you can’t just dump all your published content on your readers and expect them to engage. Be honest Financial content marketing is tough to create for many reasons.

Content Marketing 52

Content Marketing Finance Marketing Banking 52

ContentWriters

AUGUST 23, 2023

The challenge for many organizations is creating consistent, quality content while working with a team of content creators. Does your brand use Oxford commas? From which point of view is your content written? What tone and voice do you want your content to convey? Why Do You Need an Editorial Style Guide?

Editorial 52

Editorial Content Creator Writer Entertainment 52

Copywriter Collective

NOVEMBER 11, 2022

Versatility, next on our list, applies to different content formats (landing page, blog, etc.) For instance, one potential copywriting skill for marketers is learning how to write a strong content brief , a document that outlines all the information a content creator needs in order to produce a piece of content.

Copywriter 64

Copywriter Copywriting Marketing Brand Awareness 64

Smart Blogger

JUNE 14, 2023

The Importance of AI Copywriting in Today’s Digital Landscape As businesses make the digital pivot, AI copywriting tools have become a secret weapon for content creators. The best AI copywriting software can revolutionize your content strategy, helping you produce high-quality content with speed and consistency.

Copywriter 91

Copywriter Copywriting Content Creation Ad Copy 91

Neil Patel

FEBRUARY 3, 2021

Using individual story panels with videos, graphics, and other features, you can share brand narratives that users can click through to experience the story you want to tell. Owning your Google Web Stories content gives you the full advantage to leverage SEO opportunities and make the most of this immersive storytelling option.

Storytelling 140

Storytelling Social Media Content Creator Landing Page 140

Smart Blogger

JUNE 23, 2023

Ready to make your brand dance to the rhythm of TikTok success? We’re living in an era where social media is no longer a luxury for brands; it’s a necessity. Because if you’re not on TikTok, you’re likely missing out on a goldmine of engagement and brand awareness opportunities. Let’s jump in.

Marketing 65

Marketing Brand Awareness Social Media Utilities 65

ContentWriters

JUNE 21, 2023

YMYL topics require a deep understanding of complex concepts, and associated content should be backed by reliable sources and analysis. Relying solely on AI-generated content can be particularly risky in these areas. Lastly, take ethical considerations into account if you’re using AI for content creation.

Content Marketing 52

Content Marketing Marketing Content Creation Writing 52

iWriter

DECEMBER 11, 2021

Content syndication is republishing and repurposing content with a third-party website. This strategy exposes a brand to a broader audience while also promoting the third-party website. With this strategy, the third-party website can get away not creating content and still attract web traffic. Builds Brand Awareness.

Brand Awareness 52

Brand Awareness Content Content Creator Utilities 52

Content Hacker

FEBRUARY 9, 2023

First, let’s review the concept of SEO. When you use SEO, you focus on improving the content, structure, and technical aspects of a website so search engines like Google or Bing can find it easily and rank it highly. It was the mid-90s, when the internet as we know it was brand-new. What Is SEO?

SEO 92

SEO Search Engine Optimization Content Creation Engineering 92

Smart Blogger

MARCH 10, 2023

Focus on these three key concepts that determine the profitability of a potential niche: The type of freelance writing that pays the most is the writing that has the most substantial impact on a client’s SALES. Here you will write content for courses. Depending on what happens in the world, trends can shift at any time.

Freelance 134

Freelance Writing Finance Script 134

Content Marketing Institute

JUNE 18, 2018

Providing a video-based educational experience allows you to: Position your brand as a niche authority. This solution works OK for those doing their first course because it doesn’t require an initial investment (apart from video creation) and it can be a great way to test your idea and concept. Advanced hosting platforms.

Website 110

Website Editorial Team Landing Page Content Creator 110

ContentWriters

FEBRUARY 21, 2024

Google: Quality Over Source, AI Content Not Penalized Marketing teams started the year cautiously testing gen AI’s capabilities, waiting to hear how Google would treat AI-generated content. On February 8, 2023, Google announced it would prioritize the quality of content over how it’s produced.

Content Marketing 59

Content Marketing Marketing Content Creation Content 59

BKA Content

JANUARY 19, 2023

Although autogenerated content is riding a wave of popularity, consider the ethical implications of using AI generators to produce content for readers and customers. Where should marketers and content creators draw the line when honesty, morality, and people’s careers are on the line?

Content 91

Content Medical Content Creation Writer 91

BKA Content

JANUARY 19, 2023

Where should marketers and content creators draw the line when honesty, morality, and people’s careers are on the line? And beyond that, if you want to produce content to increase traffic or get ranked on the SERPs, beware: Google is flagging down AI content.

Content 89

Content Medical Content Creation Insurance 89

Content Marketing Institute

JANUARY 15, 2018

Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). More than 70 people responded to my request for examples of bad content, but almost all demurred to offer real-life examples. Sadly, I’m guilty of writing (weak) content at times,” she says. Click To Tweet.

Content 111

Content Content Creator Content Marketing Social Media 111

Content Marketing Institute

JANUARY 4, 2019

Here are seven songwriting secrets that will help you make your content stronger. Writers know strong stories capture audiences and bring concepts to life. Instead of seeing ourselves as the writers or original content creators and then having editors review it, what if we saw ourselves as collaborators, building pieces together?

Storytelling 103

Storytelling Content Collaboration Content Creator 103

Content Marketing Institute

JUNE 7, 2018

Use relatable metaphors to explain content marketing. Explaining ROI starts with making sure executives understand the definition of content marketing and how it will get your brand to achieve goals. Metaphors are always a great way to relate new or misunderstood concepts. Explain what the investment will do.

Content Marketing 101

Content Marketing Marketing Content Persuasion 101

Moz

MAY 10, 2020

While we developed a pulse for understanding what our readers liked from reviewing top viewed posts from the past, our process didn't enable us to develop content that matched what our potential readers wanted from us. Since I didn't fully grasp the concept, it was surface-level and ambiguous. Conclusion.

Creativity 70

Creativity SEO Content Hospitality 70

Content Marketing Institute

AUGUST 16, 2018

From those 5,000-plus options, you have to choose tech that will work for content creators, content strategists, content consumers, anyone who handles content governance, marketing or business analysts, the IT department, and so on and so on. Anyone who has seen that ubiquitous martech landscape chart knows that.

Content 59

Content Government Consulting Concept 59

Buffer

JULY 21, 2020

Remarkable brands are more than a logo. We associate brands with images and feelings because - as neuroscience researchers have found - our brains love to stitch thoughts together. That’s why seeing a brand in a certain context, again and again, trains our minds to think of that brand whenever we randomly see those things in real life.

Brand 98

Brand Content Creator Marketing Advertising 98

Buffer

MAY 23, 2024

Many copywriting formulas are different derivatives of the same core concept. Here are the ten most common and effective copywriting formulas for creating social media content. For example, if you sell sustainable fashion products, consumers might not know how much carbon footprint they accrue by purchasing from fast fashion brands.

Copywriter 120

Copywriter Copywriting Social Media Persuasion 120

Backlinko

SEPTEMBER 29, 2023

Expertise : the level of skill and knowledge demonstrated by the content creator. Google expects content to come from individuals with genuine expertise in the topic they’re discussing. Authoritativeness : the authority and reputation of the content creators or the site itself.

Content Creator 120

Content Creator Medical Finance Keywords 120

Content Hacker

JANUARY 10, 2024

A massive uptick in efficiency for both budding bloggers and seasoned content creators alike. These platforms are like creative co-pilots who never tire out — ready 24/7 to spitball fresh concepts or refine your drafts until they shine. How can AI turn your ideas into content gold? The impact? And personalization?

Content Creation 40

Content Creation Brand Content Proofreader 40

ContentWriters

APRIL 12, 2023

AI tools help determine the best topics and keywords for SEO purposes and inform more strategic decisions about what type and frequency of content should be created based on current interests. Revolutionizing the speed at which brands create content. Taking personalization to the next level with generative AI content.

Content Marketing 98

Content Marketing Marketing Content Content Creation 98

Smart Blogger

MARCH 16, 2023

Or a brand copywriter if you have experience in branding. If you love writing blogs, you could do content marketing. Companies hire social media content creators to promote their products and services on different social media platforms like Facebook , Twitter , Instagram , YouTube, and TikTok.

Freelance 106

Freelance Content Creator Copywriter Copywriting 106

Contently

MARCH 18, 2024

Borrow a page from RBC’s playbook by: Decentralizing content creation: Empowering finance departments to produce and manage their own financial content fosters a sense of ownership. Streamlining the review process: Having only one or two key members as reviewers reduces bottlenecks in content production.

Content Marketing 52

Content Marketing Finance Brand Banking 52

Neil Patel

APRIL 29, 2021

Entity-based SEO is helpful for searchers but slightly has made things a bit more complicated for content creators. Keywords still matter because they connect your content to queries. Your goal is to drive organic traffic to your site by ranking for keywords that help customers find your brand on search engines.

SEO 145

SEO Search Engine Optimization Concept Keywords 145

Shorthand Content Marketing

JANUARY 5, 2023

Some content marketing books are more focused on the mindset it takes to be a great marketer, while others focus on tips and tactics that boost your marketing efforts. Both elements are equally important when it comes to creating a successful content marketing strategy. In his second book, Content Inc.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Neil Patel

JUNE 2, 2021

When a new social media platform starts to take off, you’d better be there promoting your brand. YouTube was hoping to present itself as a valuable advertising platform, but its original approach to advertising severely limited the effectiveness and efficiency of brand marketing efforts. Being a marketer is an interesting job.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

MAY 14, 2021

Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again. If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you. It’s a simple enough concept. How does it work?

Copywriter 143

Copywriter Copywriting Writing Script 143