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How to Use Google Trends for Content Marketing & SEO

Express Writers

Google Trends gives you information on both search terms and topics. A search term is a specific word or phrase, while a topic is a group of search terms that fit into the same general concept. Google Trends measures and ranks these categories differently, so accurately comparing search terms and topics is difficult.

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Google’s Search Quality Evaluator Guidelines: What Does the E-E-A-T Update Mean?

Express Writers

This is especially true of Google’s search guidelines. So how do we properly interpret “SEO” (Search Engine Optimization) if that’s the case? They spend countless hours pouring over search metrics. Beneficial Purpose In 2018, Google updated its guidelines with the concept of “ beneficial purpose.”

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A Brief History of the $100 Billion SEO Industry

Fat Joe

The Inception Of SEO – 1997 to 2005 Interestingly, it wasn’t until 1997 that the first recorded mention of the acronym SEO (search engine optimization) appeared online. It happened when a web marketing agency saw an opportunity to provide services to help brands rank higher in search results for business-related keywords.

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Grow Your Medical Practice with Help from a Healthcare Copywriter

Susan Greene

Your hospital, clinic, office or practice exists first on your potential patients’ phones, tablets and desktops before it exists as a brick-and-mortar location,” according to OneUpWeb in their Healthcare Marketing Manual. Surgical centers compete with hospitals. Use it to accomplish these objectives: Build your healthcare brand.

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Wix Review

Neil Patel

Wix also caters to diverse niches, including blogging, photography, ecommerce, music, events, hospitality, bookings, restaurants, forums, and much more. Intuitive Interface: While the drag-and-drop feature is hardly a revolutionary concept among website builders, Wix succeeds in this regard. This option costs $8.50

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Everything You Want to Know About Becoming a Freelance Copywriter

Susan Greene

The words we write (our “copy”) sell products and services, convince people to take an action, or persuade them to think of a company or brand in a certain light. If you plan on doing copywriting for websites, you’ll want to learn about search engine optimization (SEO), which is critical to ranking on Google.