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What is Technical SEO and How Does It Impact Content Performance?

Contently

Most of us content marketers consider the content side of SEO at the very beginning of any project; we’ve become adept at marrying ideas with the right keywords, information, and heading structures so that the message and SEO go together harmoniously—like peanut butter and jelly. That’s where technical SEO comes in.

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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. This is similar to what I do with my audience.

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How To Write an Effective SEO Content Brief

ContentWriters

An effective SEO content brief is crucial in developing compelling online content that engages your target audience and achieves your business goals. Read on to learn everything you need to know about how to write a content brief. What Is an SEO Content Brief? What Is an SEO Content Brief?

SEO 98
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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

Search engine optimization (SEO) is one of the keys to online success. In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers. The perceived cost and complexity may also keep brands from embracing it. SEO is not a unicorn.

SEO 126
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How to Craft an Effective Local SEO Content Strategy

Contently

As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses. Is Local Search Important for SEO? Here’s what to know in 2024.

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Content Marketing Vs. SEO: Is There a Difference?

BKA Content

Content Marketing Vs. SEO: Is There a Difference? For many people, search engine optimization (SEO) is a somewhat mysterious concept. You hear big promises of its ability to use content to help your business grow, but what is it really all about? What Is the Difference Between Content Strategy and SEO Strategy?

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SEO Advice to Create Content That Doesn’t Suck

Contently

This isn’t your typical search engine optimization (SEO) advice column. Think of it more like your SEO tough love column because real talk: Your SEO content probably sucks. It’s that many, many organizations take a cynical approach to SEO. It may even do the opposite. Sounds great, right?

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