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SEO for Doctors: A Complete Guide

BKA Content

SEO for doctors is important because that’s what Google relies on to determine where your websites and social media profiles should fall in the search engine results pages. The staff at a local hospital won’t take the same approach to optimization as the staff at a medical equipment facility, for example.

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Newsletter Examples: How to Use Newsletters to Grow Your Sales Funnel

ContentWriters

Customers and prospects who subscribe to your newsletter are high-value contacts because they’re interested enough in your brand to give you permission to deliver content directly to their inbox. An existing customer might benefit from other products or services but may not take the time to browse your website to find them.

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The State of Local SEO: Experts Weigh in on Industry-Specific Tactics

Moz

Optimizing internal linking structure on the business website. Most websites for small businesses are not structured properly, and making a few adjustments to internal linking can make fairly impressive changes in the search results. Localizing content on the website. Start focusing on building a better, LOCAL brand.

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10 Small Business Examples of the Best Instagram Bios

Neil Patel

This link points users to multiple brand blog posts and membership webpages. After all, a Linktree link isn’t just a content-sharing opportunity: You can walk people directly to your landing pages via Instagram , cutting through the noise so they can more easily buy from you. Lush is a values-driven brand. Lush Cosmetics.

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Google Search Quality Guidelines: What You Need to Know

The Hoth

Now that these guidelines have been updated, how do these changes affect the search engine results for your particular website? . Keep scrolling for our point of view on the most important takeaways : Determining Page Quality . Page Quality Rating or PQ is the grade determined by Google’s ratings. Negative reputation.

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Google’s Search Quality Evaluator Guidelines: What Does the E-E-A-T Update Mean?

Express Writers

This isn’t hugely surprising – it’s simply a variation on what Google has been saying for years – the best websites deliver relevant, trustworthy, quality information to users. They cover everything from important definitions to duplicate landing pages and all the places in between. These guidelines are dense.

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Supporting Small Business Saturday with 2020-Conscious Marketing

Moz

Today, I’m urging every business owner and marketer to consider dedicating space to a concerted educational campaign on the topic on their websites, social profiles, local business listings, reviews, and real-world interfaces. Our hospitals, fire departments, schools, and other essentials of community life depend on having a strong tax base.