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10 Copywriting Formulas to Convert Skimmers to Buyers

Buffer

There’s a lot of talk about “excellent copywriting” on the internet. And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. Why do you need copywriting formulas?

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How to Start Your Career as a Freelance Copywriter

Express Writers

If you enjoy writing of any type, a career as a freelance copywriter could be a good choice for you. When done right, a career as a copywriter can be satisfying and lucrative. If you have ever wondered how to get started as a freelance copywriter, this guide is for you. What Is a Freelance Copywriter?

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UX Copywriting: What It Is & Why It Matters (+ Examples)

Smart Blogger

If you’re wondering what UX copywriting is all about, you’ve come to the right place. In this post, we’ll: Begin with a definition of UX copywriting and why it’s important. Discuss the differences (and similarities) between UX copywriting and “conventional” copywriting. What is UX Copywriting? And lot’s more.

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How Databricks Saves $1.4M Annually with Grammarly

Grammarly

Marketing cut editing cycle times for thousands of documents by 50% and saved copywriters and editors 540 hours—time reallocated to more impactful work. As talented as the lean team was, it was not easy for them to manually edit every instance of marketing copy, every corporate communication, and every customer-facing message.

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12+ Top Video Game Writing Jobs (& How to Get Them) in 2023

Smart Blogger

This is a complex role that requires high levels of collaboration with other departments. Marketing & Social Media. Video Game Copywriter. Copywriters write sales and marketing copy to entice customers to buy the game. You’re subject to creative direction set by others, so be receptive and collaborative.

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The 11 Types of Editing You Need for Your Content

BKA Content

Most content editing services provide a form of editing in this realm, since it can be a huge help to businesses creating content marketing copy but don’t have the bandwidth or skillset to go through each piece themselves. This type of editing is particularly useful for articles in news publications or blogs.

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10 Examples of Product Descriptions That Sell

BKA Content

Fluffy marketing copy just can’t compete with real information. Thanks to smart bullet points and tabs, readers learn a lot quickly: A professional copywriting agency understands that unless you’re selling replacement parts for manufacturing equipment, you must dial back on technical terminology. Who is it designed for?