article thumbnail

Rising to High Editorial Expectations as a Writer

Kayleigh Moore

The screening process helps the editorial team gauge a writer’s skill level and attention to detail. Despite the screening process and collaborative outline work, this can happen if the delivered draft requires too many edits to get it where it needs to be. Search engine optimization (SEO.)

Editorial 221
article thumbnail

The 12 Hottest Marketing Jobs for 2023 (& How to Land Them)

Smart Blogger

This team may include all or any combination of the following roles: Writers and Editors Designers and Artists Strategists and Analysts Specialists and Managers Coordinators and Directors. Also, marketing jobs may involve direct work in or collaboration with different company departments. Others insist they differ.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Create an Editorial Calendar That Drives Results

Contently

As the backbone of your content marketing strategy , an editorial calendar should: Offer alignment: Every piece of content you create, whether an eBook or fact sheet, should be consistent with your brand’s goals and audience needs. The Anatomy of a Results-Focused Editorial Calendar 1. Foster a culture of openness.

article thumbnail

5 Tools to Help Your Content Marketing Team Be Better

Content Marketing Institute

You can mark any resource as private (for internal reading only), organize your curated content into channels, and encourage your managers and team members to add content to the dashboard too. This is one of the most intuitive apps I have found for team communication and curation. Stop, collaborate, and listen. Click To Tweet.

article thumbnail

7 Powerful Tools to Automate Tedious Content Marketing Tasks

Content Marketing Institute

In this article, I share seven of my favorite content marketing and SEO tools. Ahrefs for SEO, keyword research, and more. Ahrefs is the most powerful SEO tool on the market, and I’ve used a lot of them. TheBillWidmer #SEO Click To Tweet. Check out my step-by-step SEO case study to learn more cool ways to use Ahrefs.

article thumbnail

5 Brands Share Their Content Marketing Process

Content Marketing Institute

We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. Not every blog post needs to be a SEO hit but most of our traffic comes from Google, so we care about optimizing our content. Click To Tweet.

article thumbnail

How to Make Your Content Stand Out in a Crowded, Global Marketplace

Content Marketing Institute

The team knows what to do, and when and how to do it. HANDPICKED RELATED CONTENT: Building Your Content Marketing Team? 6 Ways We Mess Up Collaborating With Content Marketing Freelancers. Train the team. As with any company, making sure your team has a thorough understanding of what you do is essential.