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How to Create an Editorial Calendar That Drives Results

Contently

To create an editorial calendar that successfully moves leads further down the funnel, you’ll need more than a spreadsheet filled with topics and deadlines. A well-crafted, results-focused editorial calendar ensures your content efforts aren’t just a shot in the dark. The Anatomy of a Results-Focused Editorial Calendar 1.

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How to Create an Editorial Style Guide

Neil Patel

The best way to ensure your site is editorially cohesive is with an editorial style guide. This article will walk you through the basics of an editorial style guide. What is an Editorial Style Guide? An editorial style guide is a set of guidelines for the writers and editors on your team. Voice and Tone.

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How to Become a LinkedIn Top Voice or Community Top Voice

Buffer

Many social media platforms are rethinking the way they reward their top creators.    A blue tick or badge on social media used to mean you were someone to watch — whether that meant a creator with a growing following or a recognized public figure. According to LinkedIn, not everyone can contribute.

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Community Management: A Social Media Expert Spills Her Secrets

Content Marketing Institute

Christin Kardos leads social media for Convince and Convert, an organization that teaches marketers how to be socially savvy. Essential social mindset. Social media really is for socializing. HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media. Click To Tweet.

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Power Up Social Media Strategy With These 4 Tech Tools

Content Marketing Institute

However, advancing technology is creating ample ways for brands – regardless of the size of their teams – to reach and grow their audiences on social media. Let’s look at how four social media management tech tools give huge benefits and growth potential in an oversaturated tech space.

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The 12 Hottest Marketing Jobs for 2023 (& How to Land Them)

Smart Blogger

Also, marketing jobs may involve direct work in or collaboration with different company departments. Social Media Manager National Salary Range: $44,091 to $54,661 A Social Media Manager governs all activity across various social media accounts. And How to Become One What is a Social Media Manager?

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5 Brands Share Their Content Marketing Process

Content Marketing Institute

Each month we try to have a good editorial balance and have new content published for each buyer persona. Once we define a topic , we write down a couple potential titles that might appeal to our users and are friendly for social sharing. We rely heavily on our editorial Trello board to keep our blog running. Click To Tweet.