Remove Communication Remove Content Writer Remove Marketing Copy Remove Persuasion
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UX Copywriting: What It Is & Why It Matters (+ Examples)

Smart Blogger

But it can only happen with clear communication, and that’s what UX copywriting does. Let’s begin with how the two types of writers are different. At their most fundamental, microcopy is navigational, conventional copy is persuasive. And the copywriter’s role is either objectively persuasive or conversion-focused.

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How to Use The Five-Act Structure to Turn Concepts Into Compelling Stories

Freelance Writing Jobs

Content creator Ali Abdaal, in a video about his creative workflow , revealed a great template he uses to add a “story” to his informational videos. A freelance content writer or in-house marketing professional. To turn their ideas and briefs into compelling content. Who is the character? What do they want?

Concept 52
article thumbnail

How to Use The Five-Act Structure to Turn Concepts Into Compelling Stories

Freelance Writing Jobs

Content creator Ali Abdaal, in a video about his creative workflow , revealed a great template he uses to add a “story” to his informational videos. A freelance content writer or in-house marketing professional. To turn their ideas and briefs into compelling content. Who is the character? What do they want?

Concept 52