Content Marketing Institute

DECEMBER 15, 2017

Scandals and fake followers aren’t problems in the micro-influencer universe, but it’s critical to maintain an open line of communication with your micros. Set up clear and direct communication pathways to resolve complaints and respond to suggestions. Registration is open – sign up today. .

Recruitment 102

Recruitment Marketing Editorial Team Editorial 102

Content Marketing Institute

APRIL 11, 2018

It’s a task manager tool that’s part project management software, part team communication tool, part to-do list. I also use Asana to track client projects and to keep my team working like a well-oiled machine. You can communicate on each individual task, attach documents, and assign things on the fly.

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

AUGUST 23, 2018

You can mark any resource as private (for internal reading only), organize your curated content into channels, and encourage your managers and team members to add content to the dashboard too. This is one of the most intuitive apps I have found for team communication and curation. Your team members are your greatest asset.

Content Marketing 101

Content Marketing Marketing Editorial Team Search Engine Optimization 101

Content Marketing Institute

JANUARY 2, 2018

Christin shares her list of go-to tools for social analytics, internal communication, employee advocacy, and more. Please note: All tools included in our blog posts are suggested by authors or sources, not the CMI editorial team. Even #socialmedia managers must sleep – it’s OK if a 2 a.m. tweet doesn’t get an instant reply.

Social Media 111

Social Media Management Media Editorial Team 111

Content Marketing Institute

DECEMBER 1, 2017

Before I joined the CMI editorial team in September, the same was true for me. The daily alert went to my work inbox, which I monitored on the weekend only for urgent communications. How often do you read the weekend posts on Content Marketing Institute the day they’re published?

Publisher 104

Publisher Publishing Publishing Editorial 104

BKA Content

NOVEMBER 14, 2022

Bar Rules: The American Bar Association has strict rules regarding what lawyers can and cannot say in their communications. Communication: Does the writer feel comfortable reaching out to you with any questions, concerns or requests he or she may have? Plagiarism: What is the writer’s/agency’s stance on plagiarism?

Content Writer 52

Content Writer Writer Content Copywriting 52

Content Marketing Institute

SEPTEMBER 19, 2018

After all the new team members were trained, we held a kick-off meeting with the entire content marketing team where we introduced everyone and discussed the team’s planning, workflows, and tools. Our team uses Slack for centralized communication.). No one post can provide all relevant tools in the space.

Editorial Team 106

Editorial Team Freelance Content Contractor 106

Neil Patel

OCTOBER 13, 2020

Local: If you’re a local business in need of constant communication, you should look for a company in the area. This makes the communication process much easier, and he’ll understand any revisions I need to make. Communicate Regularly. Regular communication is vital to keeping your team aligned with the goals of your venture.

Freelance 141

Freelance Projects Manufacturing Social Media 141

Content Marketing Institute

SEPTEMBER 10, 2018

Amanda Changuris , associate director of corporate communications, BNY Mellon. Colleen O’Hara , executive vice president, marketing & communications, Acrisure. Pull out items from your notes that you and your team can implement (1) right away and (2) in the next six to 12 months. AmandaChanguris Click To Tweet.

Content 99

Content Editorial Team Banking Editorial 99

Content Marketing Institute

OCTOBER 16, 2018

Find your style – Your business has a unique value proposition (your content differentiation factor ), so your voice and style of communication need to match. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Content 107

Content Editorial Team Keywords Construction 107

Content Marketing Institute

JULY 24, 2018

. $100,000: Invest in a research project with the goal of uncovering meaningful data that can be presented in a white paper, featured on our website, and distributed in snackable bites across all our communications channels. Amanda Changuris , associate director of corporate communications, BNY Mellon . CMWorld Click To Tweet. .

Content Marketing 108

Content Marketing Marketing Content Content Creation 108

Content Marketing Institute

NOVEMBER 12, 2017

DigitalSTROM turned to writing algorithms to produce custom, engaging in-app reports for users, and even to construct email communication sent to users. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Content Creation 111

Content Creation Content Editorial Team Storytelling 111

Content Marketing Institute

MAY 21, 2018

Access to your team : Most writers do better work when they feel included. Invite them to the office to meet your team and set up ongoing opportunities for them to communicate with the team. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Writer 110

Writer Content Freelance Editorial Team 110

Smart Blogger

NOVEMBER 15, 2022

The good news? With hard work, anyone can improve their writing skills. And for the few who are willing to roll up their sleeves and do it, the payoff can be huge. Let’s start with my favorite one: 1. Smart Blogger Jobs Board. We’ll start with Smart Blogger’s own jobs board.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

APRIL 26, 2018

Editorial teams often sit within larger marketing organizations, yet operate with a mission that’s somewhat removed from traditional marketing efforts like demand generation and direct brand promotions. One team understands the tech side, the other team understands the content side. . @LukeKintigh Click To Tweet.

Brand 105

Brand Contractor Editorial Content 105

Content Marketing Institute

NOVEMBER 22, 2018

With this vision of mentorship in mind, our editorial team asked a few influential experts in the Content Marketing World community to share the best piece of advice they received from someone whom they look up to in the industry or someone who has inspired their content marketing career. You will make a mistake.

Content Marketing 96

Content Marketing Marketing Content Editorial Team 96

Content Marketing Institute

JUNE 27, 2018

Naturally, I’m a huge fan of Slack for direct sharing and company-wide communication channels. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. In addition, its Collections offer even more choices for direct and native sharing: Click to enlarge.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

JANUARY 26, 2018

For a good example of when and why an organization might need to take its content calendar to the next level, consider the experience Stan Miller shared in his Content Marketing World talk What Exactly Does a Truly Global Editorial Calendar Look Like? That’s something trickier to pull off in a basic spreadsheet approach. Click To Tweet.

Editorial 111

Editorial Government Content Editorial Team 111

Content Marketing Institute

NOVEMBER 1, 2018

Coordinating tasks and deadlines among all the people involved (and who may not work in the same building or even time zone) requires a lot of organization, communication, and a project management tool. We all know how tricky it can be to manage content projects. For 19% of the 397 content marketers who picked a favorite, that tool was Asana.

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

OCTOBER 26, 2017

For most of his 15-plus years in marketing, Vishal has been his organization’s only resource for marketing, communications, and media relations. The team used MailChimp to first communicate with leads via email. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Pharmaceutical 104

Pharmaceutical Landing Page Marketing Editorial Team 104

Content Marketing Institute

JANUARY 16, 2018

Fortunately, this means there’s lots of room for today’s more advanced communication technologies to find their footing on the marketing landscape – and plenty of time for businesses to leverage them before falling behind the curve. Voice-activated communication. Click To Tweet. Click To Tweet.

Brand 108

Brand Content Storytelling Editorial Team 108

Content Marketing Institute

DECEMBER 29, 2017

In her quest to pivot SecureWorks marketing from brand-focused to audience-focused, Kira sat down with the best salespeople on the team and asked three questions: Who do you communicate with? Then, she and her team interviewed the people mentioned to learn their questions and needs. Who are the champions? Click To Tweet.

Content Marketing 107

Content Marketing Marketing Editorial Content 107

Content Marketing Institute

AUGUST 1, 2018

Example: Continuing the workflow platform solution company example, to study content marketing teams, you choose these dimensions: Team composition: Which people and skills do people have on their teams? Communication: How are teams communicating with each other — and what’s working? .

Editorial 92

Editorial Content Editorial Team Projects 92

Content Marketing Institute

MARCH 29, 2018

Thanks go out to the CMI editorial team for the extra eyes, ears, and gray matter between the ears that made it possible to pull together this post.). We’re in the midst of a massive expansion of communication channels and formats. Artificial intelligence exists today that can automate and enhance many aspects of marketing.

Content 109

Content Editorial Team Script Copy 109

Content Marketing Institute

JANUARY 29, 2018

Get your community involved in your #contentcuration efforts, says @HeidiCohen. With a small editorial team also responsible for marketing materials, Contently uses content curation to maximize productivity, according to Editor-in-Chief Jordan Teicher. Craft a consistent title and graphic like Gini did. Click To Tweet.

Editorial 111

Editorial Editorial Team Content Social Media 111

Content Marketing Institute

MARCH 6, 2018

The decisions made – and the guidelines established for activating them – will ultimately define and distinguish your brand’s content experience by unifying your efforts under a single set of communication standards. Clearly define your preferred tone, voice, and stylistic standards that all of your content should stick to. Click To Tweet.

Editorial 106

Editorial Government Collaboration Content 106

Content Marketing Institute

AUGUST 6, 2018

My goal with Twitter is to keep in touch and communicate my appreciation to those people that support me. As someone who really likes experimenting with the potential of visual content and visual communication, having access to an infographics tool that is so easy to use speeds up my visual output. My favorite tool is Venngage.

Social Media 111

Social Media Media Marketing Storytelling 111

Content Marketing Institute

OCTOBER 29, 2018

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Each model has a different investment strategy, optimal team structure , discrete measurement goals, and road map to evolve. Audience Strategist: The New, Critical Role on Your Content Team.

Content Marketing 75

Content Marketing Marketing Content Editorial 75