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A Novel Approach to the Challenges of Our Profession

Copywriter Collective

Having spent 16 years as an agency copywriter/creative director, 13 as a freelancer, and 10 as a copywriting professor, many of my personal experiences turn up in the career of the boomer character, Ted Canby. Assessment of a creative concept is subjective and often depends on the performance of the person presenting the concept.

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How to Write a Reference Letter

Grammarly

As creative director at Get Samples Content Services, Luz has reported to me directly since she started as a project manager with our company in 2018. When introducing the team to a new concept, she thoroughly explained what it is, what it accomplishes, and the benefits of adopting it.

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How to Humanize PPC Ads

Neil Patel

It’s believed Kelly Johnson first used the phrase in the 1960s when it was originally applied to design concepts. He was a job hunter who hit upon the idea of bidding on the names of five creative directors. As a result, Brownstein was offered the dream job by one of the creative directors he’d targeted.

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How to Save Time with AI Social Media Content Creation

Buffer

Ogilvy's Creative Director, David Raichman, called AI “ a force multiplier for creative expression,” and I couldn’t agree more. It is at these times AI steps in, rescuing me from the creative rut. I find it quite useful for quick ideation, especially when I'm stuck in a creative rut.

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Using AI For Art, Images, And Book Covers With Derek Murphy

The Creative Penn

I wanted to talk to you because I know you're a multi-passionate creative, you're very visual, also with words, obviously. Why are you interested in AI as someone who's done some pretty traditional work in the creative sphere? But it's the mindset a lot of creative people are kind of stuck on. Derek Murphy Right.

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Co-writing Fiction With Generative AI With Charlene Putney

The Creative Penn

How can creatives approach AI possibilities with curiosity rather than fear? In the intro, ChatGPT , thoughts on the GitHub Co-Pilot case [ WIRED ]; and why digital abundance is an opportunity for curious creatives, not a threat. She's also the co-creator of LAIKA, an AI-powered creativity tool. Show Notes. So first up –.

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