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Before You Hire a Developmental Editor: What You Need to Know

Jane Friedman

Today’s guest post is a Q&A by Sangeeta Mehta ( @sangeeta_editor ), a former acquiring editor of children’s books at Little, Brown and Simon & Schuster, who runs her own editorial services company. Two years later, I’ve continued to notice a wide range of approaches when it comes to freelance developmental editing.

Editorial 110
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How to Write a Blog: A Step-by-Step Guide for Beginners

Content Hacker

Use images to break up text, illustrate concepts, or provide visual examples related to your content. Create an Editorial Calendar So, you’re ready to turn your blog into a bustling hub of awesome content, right? Say hello to your new best friend: the editorial calendar. Well, it all starts with planning and organization.

Writing 52
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30 Content Marketing Tactics You Have to Try

Neil Patel

Through observation, brainstorming, and A/B testing, you can come up with a new concept that others can learn from. The hedgehog concept is based on an old parable about a hedgehog and a fox. Storytelling can also help bridge that gap. Create an Editorial Calendar. Results are relative. There’s a point, I promise!).

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How to Create The Perfect Call-to-Action

Neil Patel

Russ Henneberry, Director of Editorial for Digital Marketer, strategically uses the power of instant gratification to craft his call-to-action messages. The urge to belong is related to the concept of social proof. Social proof is centered around a concept that people will take action based on what others have done.

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End-to-End Digital Content Strategy for Innovative CMOs

Contently

After all, your brand narrative is an integral part of storytelling in content marketing. Contently can help you build an effective multi-channel framework, placing strategy, creation, review, SEO analysis, editorial calendar, and measurement under one roof. Is your brand’s messaging and positioning woven into all communication?

Editorial 105
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From Bland to Brand: 5 Best Content Marketing Case Studies in Financial Services

Contently

Visual storytelling is worth a thousand words: Use it to simplify complex information. Demystifying the data: Balancing hard facts and real-life stories can make complex financial concepts more tangible and engaging. SoFi While SoFi ’s blogs were initially all SEO- and product-focused, they figured it was time for a revamp. “We

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How 3 Content Brands Tackle Their Toughest Internal Challenges

Content Marketing Institute

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. Challenge: Stay true to the editorial mission and show value to the company. LukeKintigh Click To Tweet.

Brand 97