article thumbnail

How to Write an Effective Video Script

ContentWriters

However, creating a compelling video is not just about producing visually stunning content — it requires a well-crafted script that resonates with the target audience and delivers a clear and concise message. How to Write a Video Script: Step-by-Step Guide We suggest breaking the video script writing process into a series of actionable steps.

Script 52
article thumbnail

How to Use The Five-Act Structure to Turn Concepts Into Compelling Stories

Freelance Writing Jobs

You’ll probably have heard of the three-act structure Hollywood film scripts are written to follow. Before he starts writing a script, he answers the following questions, which I’ve answered for this article as an example. It’s an effective persuasive writing technique for marketing copy and content. Who is the character?

Concept 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use The Five-Act Structure to Turn Concepts Into Compelling Stories

Freelance Writing Jobs

You’ll probably have heard of the three-act structure Hollywood film scripts are written to follow. Before he starts writing a script, he answers the following questions, which I’ve answered for this article as an example. It’s an effective persuasive writing technique for marketing copy and content. Who is the character?

Concept 52
article thumbnail

Harness the Power of ‘No’: The Unconventional Copywriting Hook to Captivate and Convert Your Audience

Copywriter Collective

It’s not a new concept and for good reason. It’s championed by the likes of Robert Cialdini in his book, Influence: The Psychology of Persuasion (which if you haven’t read it, I’d highly recommend to any copywriter). Will you dare to flip the script and cut out the counterfeit and confirmation yeses? But how do we get there?

article thumbnail

What is a Copywriter? The Ins (& Outs) of a Intriguing Profession

Smart Blogger

A copywriter is the wizard behind compelling blog posts, engaging social media updates, persuasive sales letters, and more. At its core, a copywriter, in the simplest terms, is an artist of persuasion, an expert wordsmith who creates compelling narratives that drive action. Ready to uncover more about this fascinating field?

article thumbnail

25 Marketing Books You Should Be Reading

Neil Patel

Learn about his revolutionary concept of permission marketing, which stands in stark contrast to the classic marketing approach that Godin terms “interruption marketing.”. Influence, New and Expanded: The Psychology of Persuasion. Regardless of your role, this is a great read for any marketer looking to up their skillset. Sound crazy?

Marketing 128
article thumbnail

iWriter Article Writers: Order, Write, and Thrive!

iWriter

AI Article Writers vs Human Article Writers While AI models excel at generating novel copywriting, human writers possess an inherent capacity to think beyond boundaries, explore abstract concepts, and forge unique connections. This innate creativity often results in content that is exceptionally engaging, inspiring, and thought-provoking.

Writer 52