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People Round-Up, Mid-July 2023

Publishing Trends

At Penguin Children’s , Gerard Mancini , vice president, executive director managing editorial & production editorial will retire in December. Mancini joined the Viking Children’s editorial team in the fall of 1985. She was previously senior associate, content management, at Harper Collins.

Agency 60
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How to Create an Editorial Style Guide

Neil Patel

More than just a preferred list of grammar rules, an editorial style guide provides your content team with guidelines for the creation of useful, on-brand content. An editorial style guide ensures a standard baseline for quality and consistency. This will become more critical as your in-house editorial team grows.

Editorial 145
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How to Adopt a Customer-Centric Strategy for Your Content

Content Marketing Institute

Otherwise, your company doesn’t get full value from its content as a business asset. Give your metadata as much attention as your content, says @amchughredhat via @marciarjohnston. HANDPICKED RELATED CONTENT: The 2017 Content Marketing Framework: 5 Building Blocks for Profitable, Scalable Operations. Click To Tweet.

Content 223
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Increase Your SEO By Appearing on Google News

ProBlogger

Your office address should be easily viewable and all of your editorial team should have profile pages with images and email addresses included. Here are some tips on how to write news content to an excellent standard. Accountability is also a must. Finally, the quality of the writing itself matters greatly.

SEO 52
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37 Beginner-Friendly Ways to Find Freelance Writing Jobs (2023)

Smart Blogger

Categories include blogging and marketing jobs (WordPress, SEO, content manager, content strategist for startups, etc.), proofreading (writer/editor, copy editor, content editor, proofreader, etc.), journalism, non-profit gigs, copywriting jobs, social media (marketing manager, social media manager, etc.),

Freelance 126
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100+ Tools Content Marketers Really Love

Content Marketing Institute

Digital asset management (DAM). Enterprise content management. Oracle WebCenter Content. IBM FileNet Content Manager. HANDPICKED RELATED CONTENT: What to Consider When It’s Time for New Marketing Technology. Make plans today to expand your content tech knowledge in April in San Diego.

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3 Tools to Make Your Editorial Calendar More Effective

Content Marketing Institute

It’s no longer enough to document your planned content assets. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. Your editorial calendar should involve collaboration, analytics #tools, and more, says @seosmarty.