Nick Ursborne

JANUARY 15, 2024

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. It even came up with our copywriter’s name… Emma. Step 2: Generating a Basic Framework Utilizing the AI’s capabilities, Emma requests a series of basic ad copy drafts that align with her findings.

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Ads Ad Copy Storytelling Copywriter 217

Nick Ursborne

SEPTEMBER 13, 2023

Here are just three of many types of story you can add to your copy and content. The future belongs to writers and copywriters who combine AI and Emotional Intelligence. This is the topic and promise of my new course, Futureproof Copywriting. The post How stories add emotional appeal to your AI-assisted copy and content.

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Copy Copywriter Copywriting Content 202

Copywriter Collective

MAY 3, 2024

Mastering copywriting isn’t an easy task. If you’re new to copywriting and need help to enhance your skills, this guide will offer you invaluable tips. In this article, we’ll review some of the most authentic strategies to help you strengthen your copywriting skills and evolve as a copywriter.

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Melanie Saxton

FEBRUARY 16, 2023

It takes training and experience to become a top-of-the-line marketplace copywriter. A professional copywriter invests in marketing training, hones skill sets, has years of experience, and maintains a portfolio of happy clients. Learn more about my copywriting services HERE. Marketplace Copywriter — to the Rescue!

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Credible Content

JANUARY 21, 2023

10 persuasive copywriting tips In copywriting, persuasive writing is used a lot. The book lists multiple principles you can use to influence and persuade people through copywriting. These principles can be incorporated into persuasive copywriting. How does persuasive copywriting work?

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Copywriter Collective

MARCH 19, 2024

Copywriting, which is the art and science of crafting compelling written content, sits at the heart of every successful digital marketing campaign. From engaging website copy to attention-grabbing social media posts, effective copywriting can make or break a brand’s online presence.

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Digital Marketing Agency Copywriter Copywriting 59

Nick Ursborne

OCTOBER 4, 2023

From description to storytelling. This is why, to differentiate our own copy, we want to insert a real person into the narrative. As copywriters we’ll often be tasked with writing for products or services that we’re not familiar with. Personal experience breathes life into your copy and content. But so can GPT-4.

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Storytelling Copywriter Copywriting Writing 231

Enchanting Marketing

MAY 20, 2024

It’s not the same when you read sales copy, eh? Sales copy often turns readers off. So, what if you could write sales copy like a storyteller? Apple’s copywriters tap into our hunger for knowledge by promising us we’ll learn something: See how we trained your camera to be a cinematographer. Best-in-class.

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Sales Copy Storytelling Copywriter Copywriting 157

Article Writing

OCTOBER 29, 2022

Copywriting is not a piece of cake. Good copy must walk a fine line between encouraging consumer action without sounding too pushy. No matter where your copy is, it must be punchy and catch someone’s attention. . It’s a tall order, but copywriting is essential for businesses. Maintain Conversational Copy.

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Susan Greene

FEBRUARY 8, 2023

You don’t have to write the copy in order. You may know of other copywriters who can crank out near-perfect copy with little-to-no preparation. Cultivate a voice and storytelling style that cannot be compared to others.” Start with the Easy Stuff There’s nothing more intimidating than a blank document.

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Copy Healthcare Copywriter Copywriting 130

Credible Content

AUGUST 31, 2022

E-commerce copywriting tricks you can master right now. Although copywriting always has a commercial aspect to it, e-commerce copywriting means writing copy for e-commerce websites. What is e-commerce copywriting? What does e-commerce copywriting achieve for you? Optimize e-commerce copywriting for SEO.

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Copywriter Copywriting Persuasion Search Engine Optimization 130

Contently

DECEMBER 21, 2022

May was a copywriter working at the Montgomery Ward & Co., Families visiting the Montgomery Ward in-store Santas would get a copy for free, the boss explains; Marketing hopes the allure of the story and the free-book promotion would boost holiday sales more than the generic coloring books Montgomery Ward Santas usually passes out to kids.

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Storytelling Retail Copy Copywriter 122

Nick Ursborne

FEBRUARY 19, 2024

It’s easy for writers and copywriters to roll their eyes when they hear about AI writing tools. No language model will be able to replace the power of storytelling, personal experiences, and writing that stirs our hearts and minds. Enroll in my Futureproof Copywriting course. But we can.

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Copywriter Copywriting Writing Storytelling 226

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Copywriting Copy is writing that persuades your audience to take action. Its function is transactional.

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Copywriter Copywriting Writer Writing 111

Copywriter Collective

FEBRUARY 2, 2024

Crafting compelling copy tailored to captivate audiences at national events, irrespective of language barriers is essential for the success of such events. Understanding the Audience Before diving into crafting copy , it’s crucial to understand the demographics and linguistic diversity of the audience.

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Copy Audience Copywriter Copywriting 52

Content Writing

DECEMBER 20, 2022

If content writing in modern times has a digital flavor, then copywriting is perhaps the right remedy to make a lasting impression. If you find it difficult to read words, copywriting will most likely appeal to your emotions. Yes, we are talking about copywriting. Copywriting. Website Sales Copy. Content Writing.

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Copywriter Copywriting Electronics Writing 94

Smart Blogger

MAY 9, 2023

Mastering key copywriting skills can transform your writing from bland to brilliant, helping you create compelling content that captivates your audience. In a world where attention spans are shrinking, and competition is fierce, there’s no better time to sharpen your copywriting skills than now. Let’s dive in!

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Copywriter Copywriting Persuasion Search Engine Optimization 94

Shorthand Content Marketing

OCTOBER 7, 2022

Are you confused about the difference between copywriting and content writing? If you are considering copywriting vs. content writing for your business, this article will help you understand the key differences. What’s the difference between a content writer and a copywriter? An Example of Professional Copywriting .

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Copywriter Collective

OCTOBER 31, 2023

That’s what makes copywriting essential for any marketing strategy. How Copywriting Can Elevate Your Message Copywriting is an important cog in the digital marketing wheel. A good copywriter crafts messages that resonate with target audiences well enough to generate the required brand awareness.

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Creative Little World

OCTOBER 26, 2023

As we experience the era of AI, technology has crept into almost every field imaginable, and copywriting hasn’t been spared either. A simmering question gains traction among copywriters: “Is AI going to replace copywriters?” So, is AI going to replace copywriters? The answer is no.

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Copywriter Copywriting Ad Copy Storytelling 52

Copywriter Collective

JANUARY 5, 2024

Copywriting is a crucial element of marketing for therapists and mental health professionals alike. Effective copywriting can help you connect with your clients, build trust, and ultimately grow your practice. Understanding the basics of copywriting for therapy practices is essential for creating a strong online presence.

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Copywriter Copywriting Persuasion Writing 52

Copywriter Collective

AUGUST 15, 2023

Writers who can create effective B2B marketing copy have mastered specific B2B copywriting strategies. This article will look at powerful B2B copywriting strategies that drive conversions. What is B2B Copywriting? In general, copywriting uses written content to convince people to take action after consuming it.

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Copywriter Copywriting Persuasion Copy 52

Express Writers

FEBRUARY 14, 2023

Being a successful copywriter requires a specific set of skills. Understanding those copywriting skills is important when you’re a business trying to hire a writer. Your goal should be finding a copywriter that can go beyond the basics of strong writing, creativity, and excellent English language skills.

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Copywriter Copywriting Writer Copy 97

Copywriter Collective

APRIL 18, 2023

If you want to take your copywriting skills to the next level, mastering persuasive techniques is necessary. Persuasive copywriting is the art of eliciting a specific action or emotion from your audience. This article will explore five copywriting techniques that can help you create more compelling and persuasive content.

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Persuasion Copywriter Copywriting Storytelling 52

Article Writing

JUNE 5, 2023

Copy is an essential part of any blog post. But writing good copy can be challenging. This post will share tips to help you write compelling copy for your blog posts. What is Copywriting? Copywriting is the art and science of persuasion. Copywriting is more than just words on a page, however.

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Copy Writing Copywriter Copywriting 52

Copywriter Collective

JUNE 20, 2023

But if it isn’t, you might need to look into your marketing copy. It’s all about mastering copy optimization for digital marketing. In addition, marketing copy can take various forms, including website content, landing page copy, email campaigns, social media posts, and more.

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Digital Marketing Copy Copywriter Copywriting 52

Neil Patel

MARCH 30, 2021

The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter. Understanding Copywriting. Copywriting is salesmanship , says Bruce Bendinger. A copywriter does. What is SEO Copywriting?

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Copywriter Copywriting SEO Writing 144

Smart Blogger

JUNE 16, 2023

Ready to ignite your career as an email copywriter but not sure where to start? Understanding the Role of an Email Copywriter At the heart of every successful email marketing campaign is an unsung hero: the email copywriter. That’s an email copywriter for you. You’re not alone. Let’s dive right in.

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Smart Blogger

JUNE 19, 2023

Intrigued by freelance copywriting? If so, freelance copywriting is certainly one way to achieve your dreams. In this guide, we’ll unravel the mysteries of freelance copywriting and share specific, actionable strategies that’ll help you kickstart your copywriting journey. What is Freelance Copywriting?

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Freelance Copywriting Copywriter Copywriting Freelance 81

Smart Blogger

OCTOBER 28, 2022

Copywriting blogs are a great source of writing inspiration. Whether you’re a business owner, blogger, content creator, freelance writer, or freelance copywriter, mastering the art of writing emotionally compelling website copy is essential for: Attracting ideal customers. ABC Copywriting. Let’s dig in.

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Copywriter Copywriting Freelance Copywriting Blog 94

Nick Ursborne

JANUARY 10, 2024

My advice to every aspiring copywriter has always been, “Step one is to listen to your audience”. Identify their fears and desires, and you can speak to those emotions in your copy. Identify their fears and desires, and you can speak to those emotions in your copy. But you absolutely can make a start with tools like ChatGPT.

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Smart Blogger

MAY 26, 2023

If you’ve ever found yourself wondering, “What is a copywriter?”, A copywriter is the wizard behind compelling blog posts, engaging social media updates, persuasive sales letters, and more. What is a Copywriter? So, what does a copywriter do? But a copywriter is more than just a writer.

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Copywriter Copywriting Persuasion Freelance Copywriting 80

Copywriter Collective

AUGUST 4, 2023

Freelance copywriting from the comfort of your home is a journey filled with creativity, independence, and endless opportunities to learn and grow. In this guide, we’ll go through the critical steps and strategies for launching a successful home-based copywriting career. The beauty of copywriting is that it thrives on diversity.

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Copywriter Copywriting Freelance Copywriting Portfolio 52

Nick Ursborne

NOVEMBER 14, 2023

As a copywriter, the least satisfying type of writing for me is when I follow some kind of template or framework. I’m just copying something. It made me think about the people who would be reading my copy and content. This combination of AI plus Emotional Intelligence is what I teach in my course, Futureproof Copywriting.

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ContentWriters

MAY 31, 2023

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. Your B2B copywriting strategy can be the difference between being just another voice in the crowd and truly connecting with potential clients. What Is B2B Copywriting?

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Copywriter Collective

JANUARY 24, 2023

Are you thinking of a career in copywriting? You see, copywriters play a critical role in the marketing department. Whatever copy they come up with must be persuasive, educative, and interest-generating. The copy should persuade, tell a story, and sway audiences to take a specific action. Copywriting, What Is It?

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Credible Content

MAY 30, 2023

Storytelling: Crafting compelling narratives and using storytelling techniques to engage readers and create an emotional connection. Whether you’re writing blog posts, social media updates, or website copy, here are 15 essential writing skills that every professional content writer must master.

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