Building Your Content Marketing Team? 14 Skills for New, Growing, and Mature Programs
Content Marketing Institute
NOVEMBER 9, 2017
When I chat with marketers about their teams, the biggest cry I hear is for someone to create the content: often writers, but also videographers, podcasters, etc. Of course, not all writers (or any type of content creators) are created equal. Like writers, designers often excel in different areas. Content creation.
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