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19 A/B Tests You Should Run on Your Website

Neil Patel

One of the best ways to improve CRO is by A/B testing features on your website. There is one thing to keep in mind: testing every random aspect of your website can be counter-productive. Try both varieties to see which works best for your website. Your call to action (CTA) is the most influential element on your landing page.

Website 145
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Content Writing Vs. Copywriting: What’s the Difference?

Shorthand Content Marketing

As of 2020, there are almost 2 billion websites online, all of which need content to get visitors to pay attention to them. . The simplest way to explain the difference in copywriting vs. content writing is to look at two different websites covering the same topic. Persuasive writing is at the core of all good marketing copy.

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10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer

Website traffic It’s little wonder almost all of the content experts I spoke to mentioned website traffic. The ones I’ve seen used most often to track content performance are: Page views This is usually the biggest traffic number — the number of times a landing page or blog post on your site has been viewed.

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Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

It provides essential audience data on who visits your website. See what devices your audience uses, how they found your site, and which pages they spend the most time on. Including its website. Both its website and Instagram feed showcase a playful aesthetic. And inform your marketing strategies and product offerings.

Marketing 104
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What is Lead Generation? 20+ Tips for Explosive Growth (2023)

Smart Blogger

They’ve initiated significant action — think along the lines of filling out a ‘contact sales’ form or requesting a product demo. Optimize Landing Pages A compelling landing page is instrumental in converting a visitor into an IQL. Sales Qualified Lead (SQL) Meet the Sales Qualified Leads.

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SaaS Websites: Is shorter copy really better?

Copyhackers

Inside: 3 CRO-killing trends to avoid in your SaaS web copy What was REALLY going on in the NNG study that suggested people don’t read online 5 factors for winning SaaS website copy Yes, sometimes short copy is better than long copy 3 actions to improve your web copy performance. 3 bad reasons SaaS websites tend to have such short copy.

Copy 52
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How To Use ChatGPT To Critique Your Sales Copy and Get More Clients

Income Diary

In this post, Clive provides a follow-up, but this time he shares how he uses ChatGPT to produce a One Page website (Lead Magnet) that converts. How To Use ChatGPT To Critique Your Sales Copy and Get More Clients By Clive Cable I recently wrote some landing page copy to launch a new ad agency.