Content Marketing Institute
MAY 31, 2022
When a jump in traffic to your landing page doesn’t lead to an increase in conversions, it’s time to investigate. Here are five of the most common pitfalls.
Pronto Marketing
MAY 31, 2022
Your brand is the focus of your marketing efforts, but should it be the primary focus of your website? It’s important to ask this question because most businesses believe that their customers are interested in the company’s story. However, the reality is that businesses need to frame their marketing message around the customer’s needs because that’s why they ultimately turn to a business: to fulfill their needs.
411 Writers
MAY 31, 2022
When brands or clients hire you to create content for their website or social media, they expect you to deliver unique content that also performs well. It is important to note, however, that if you aren’t getting the expected results from the content, then you are creating for no other reason. You need to fix this or else the brand or client may stop using your services.
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