Wed.Mar 02, 2022

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New Release Spotlight: Sarah Ladd

Rachelle Gardner

Congratulations and happy new release to Sarah Ladd! Sarah’s latest Regency romance, The Letter From Briarton Park, combines mystery and intrigue with the best of historical storytelling. Cassandra Hale grew up knowing little about her parentage, and had made peace with the fact that she never would. But Cassandra’s world shifts when a shocking deathbed confession reveals a two-year-old letter with hints to her family’s identity.

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3 Ways Top Enterprise Content Marketers Do Things Differently [New Research]

Content Marketing Institute

Discover what top enterprise marketers do differently to make their content marketing successful in the latest research from the Content Marketing Institute.

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Back to the Basics: Create Content Like a Publisher

David Meerman Scott

I’ve been talking about how content drives action and serves as the backbone of marketing for more than 20 years now. During that time, I've seen hundreds of people and organizations implement these strategies and they work.

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The Top 7 Places For Writer Outsourcing in 2022

Shorthand Content Marketing

If you are looking to outsource content writing for your business website or blog, you have many options in 2022. . Content writing and freelance blog writers have become very popular during the past ten years, as the web has embraced content marketing as the best way to grow organic traffic. . Of course, finding the best way to outsource content writing for your business can be tricky. .

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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What is a Lead Generation Campaign?

Spectrum Net Designs

Digital Marketing: All About Lead Generation Campaigns Lead generation is the process of generating interest and demand in a company’s brand, products, or services using inbound and outbound marketing strategies, such as online advertising and email marketing. Running a lead generation campaign is an essential process for business-to-business (B2B) and business-to-consumer (B2C) companies for many […].

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How to Grow Your Blog with Viral Content

ProBlogger

The post How to Grow Your Blog with Viral Content appeared first on ProBlogger. Photo by Andrea Lightfoot on Unsplash. Recently, I’ve been exploring five strategies that I’d employ to promote my blog if I were starting all over again. I said earlier in the series that I’m assuming ‘great content’ is being added to the hypothetical new blog that we’re promoting.

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