Sat.Mar 03, 2018 - Fri.Mar 09, 2018

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Ready to Go Live? All You Need to Know Now

Content Marketing Institute

Live video is a great way to grow your community and show up on a more human level. Unlike regular video, the live format feels less rehearsed and edited, plus it shows up in your followers’ streams in a different way than regular video. Livestreaming is a great option for delivering breaking news, sharing the excitement and energy of a live event , and doing big reveals after a period of suspense.

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How to Edit a Blog Post: A Guide to Self Editing for Bloggers

ThemeIsle

Most online audiences don’t expect perfect spelling, but they do expect you to make an effort. Every error, no matter how small, increases the odds of your reader deciding you haven’t worked hard enough to earn their attention. This guide to self editing for bloggers will help you learn how to edit a blog post. The post How to Edit a Blog Post: A Guide to Self Editing for Bloggers appeared first on Themeisle Blog.

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Which is the Best Blog Hosting Solution?

ProBlogger

Sometimes I feel like I’m asked this question more often than people Google it. If you have a self-hosted website (or are about to start one), you’ll probably want to know the answer too: Which is the best blog hosting solution? There are plenty of answers to this question. Check out the web hosting services topic on any forum or community discussion board, and you'll see both glowing endorsements and damning negativity for every hosting company out there - no matter how good they are.

Blog 44
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A 30-Minute Hack for Nonprofits to Improve Their Content Marketing [New Research]

Content Marketing Institute

Nearly all nonprofit marketers would benefit greatly by taking one month to power up their content marketing programs. That’s a logical conclusion based on the responses from 207 nonprofit marketers to the eighth annual Content Marketing Institute/MarketingProfs content marketing survey. Thirty percent of nonprofit marketers neither agree nor disagree that they can demonstrate that content marketing has increased the number of people helped or served by their organization.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Do Agile Marketers Wear the Quality Content Crown?

Content Marketing Institute

Now that we’ve officially declared quality victorious over its long-time nemesis quantity, I’d like to propose that we also retire the well-worn phrase, “Content is king.” Instead, I’d like to propose a new alliterative truth: “Quality is queen.”. But how do we make it happen? In an interesting (and somewhat counterintuitive) twist, it turns out Agile marketing teams may have a good answer because they are more likely to prioritize quality than their traditional or ad-hoc process counterparts, a

Marketing 104
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How to Make Your Content More Readable

Content Marketing Institute

Your team has created, socialized, and measured content in just about every possible way … except for one of the most important metrics: how your audience is engaging with the words. You want visitors to find information, stay engaged, or complete a task. But once readers’ eyes hit the words on the page, if it takes too much effort, their interaction falls off and you have churn.