Sat.Oct 28, 2023 - Fri.Nov 03, 2023

article thumbnail

Cornerstone Content: An Overview And Step By Step Guide 

CopyBlogger

Creating cornerstone content helps users and search engines understand what your area of expertise is, which can help your website. Continue Reading The post Cornerstone Content: An Overview And Step By Step Guide appeared first on Copyblogger.

Content 118
article thumbnail

Is Social Media Even Worth It Anymore?

Content Marketing Institute

With engagement and website traffic from social platforms dwindling, many marketers question whether to continue spending time, budget, and energy on social media content. Take stock of what you want from social media participation – and how to get it – with these tips.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why You Need an SSL Certificate (and How to Get One Free)

The Hoth

Would you shop at a store where anyone could take a peek at your credit card number? Our guess is that you wouldn’t go anywhere near it. Yet, that’s what it’s like shopping at an online store that doesn’t use SSL/TLS encryption (HTTPS). That’s why HTTPS has become the norm for virtually every website online – and you need to get an SSL certificate to use it.

article thumbnail

Earn Six Figures as a Writer With This One Weird Trick

Jane Friedman

Photo by Porapak Apichodilok Today’s guest post is by Allison K Williams ( @guerillamemoir ). Join her for the three-part class Build Your Developmental Editing Business , beginning on Wednesday, November 1. “I went with a small press, but I didn’t need my book to pay the bills.” “It was a nice rejection, but ‘great voice’ isn’t gonna pay the bills.

Writer 119
article thumbnail

The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

article thumbnail

How to Find Entry-Level Freelance Writing Jobs for Beginners

Make a Living Writing

Right now, a record-high number of people are considering a freelance writing career. When I first wrote this article, my inbox was overflowing with questions from newbies. And the first question is: “Where can I find freelance writing jobs for beginners?” If that’s you, sending hugs! I totally feel your confusion. The freelance marketplace is a big, complicated place.

Freelance 109
article thumbnail

33 Proven Blogging Tips for Beginners (+ Pro Insights)

Blogging Wizard

Looking for beginner-friendly blogging tips you can use to start or grow your own blog? We’ve got you covered! In this post, you’ll learn 33 proven blogging tips for beginners.

Blog 266

More Trending

article thumbnail

New Release Spotlight: Kaitlin B. Curtice

Rachelle Gardner

Happy release day to author Kaitlin Curtice! I’m excited about this beautiful children’s book. WINTER’S GIFTS is available now and is perfect for Native American Heritage Month & the holiday season. Kaitlin’s book is about our spiritual connection to nature and is the first in a series celebrating the seasons. It’s gorgeously illustrated by Gloria Félix.

Post 130
article thumbnail

How to Edit Writing in 3 Steps

Grammarly

Good, clear writing—whether it’s for an email, a résumé, a term paper, or a creative project—is not just writing. As tempting as it can be to consider the job of writing something finished as soon as you’ve done the hard work of getting your words down on the page, one of the best skills you can develop as a writer is the ability to edit your own work, from rewriting sections of a first draft to giving a final polish to your document.

article thumbnail

How to Build (And Structure) an SEO Team

Ahrefs

But how do you build an SEO team? Is it worth the investment? Where do you find the people you need? Today, we answer all these questions and more. Is building an SEO team even worth it?

SEO 117
article thumbnail

I Want to Pivot My Personal Brand — 6 Experts Told Me How to Do It

Buffer

In my 20s, I fell down a health and fitness rabbit hole. Well, not so much ‘fell’ as hurtled head first, banged my head a bit, and didn’t emerge until a good few years later.  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.

Brand 109
article thumbnail

SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

article thumbnail

Constant Contact Review: Honest Pros and Cons in 2023

ThemeIsle

In general, Constant Contact offers an all-around solid tool for email marketing. However, its pricing model won't be a good fit for all businesses, and you might be better off with a different tool. It really depends on several variables that we'll explain in this thorough Constant Contact review. The post Constant Contact Review: Honest Pros and Cons in 2023 appeared first on Themeisle Blog.

Marketing 105
article thumbnail

Content Hacker v2 is here. Here’s the story.

Content Hacker

Today, on Halloween, the beautiful evolution of Content Hacker is alive. It’s allllliiiive! We tied our launch to Halloween (10.31.23) for a spooky good reveal. Let me share the story with you. For the past eleven years, I’ve believed, practiced, and seen for myself that the best marketing is inbound marketing. 100% automated streams of traffic; people that love the experience on a beautiful site you own and manage.

Content 105
article thumbnail

Programmatic SEO, Explained for Beginners

Ahrefs

It provides a way for companies to create thousands of website pages targeted at thousands of keywords—without having to design, write, and publish pages manually.

SEO 108
article thumbnail

The 3 Easiest Ways to Fix Mic Echo

Quick Sprout

You know about mic echo—that irritating phenomenon when your voice and other sounds are repeated back to you on a … The 3 Easiest Ways to Fix Mic Echo Read More » The post The 3 Easiest Ways to Fix Mic Echo appeared first on.

Post 102
article thumbnail

Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

article thumbnail

How to Craft a Solid Website Structure: A Beginner’s Guide

ThemeIsle

Website structure plays a key role in Search Engine Optimization (SEO). It also affects the user experience of your site. Therefore, you'll want to ensure that your content is structured in a way that makes sense for both users and search engines. In this beginner's guide we will teach you how to do just that! The post How to Craft a Solid Website Structure: A Beginner’s Guide appeared first on Themeisle Blog.

Website 104
article thumbnail

The Freelancer's Recovery-From-Injury Itinerary

Freelance Union

Imagine being a dancer. And then you fracture an ankle. Imagine being an artist. And then you injure a hand. Imagine being a public speaker. And then you damage your vocal cords. If you're a freelancer --and a workaholic at that– any of these would feel like a death sentence. But, really, it isn't. It's just a setback. Health issues like these are thankfully, temporary, and can get you back in the grind in --well, a little more time than no time.

Freelance 102
article thumbnail

How to Read (and Retain) Research Material in Less than Half of Your Usual Time

Jane Friedman

Photo by Stas Knop Today’s post is by author Thelma Fayle. For the last two years, I’ve had unexpected success in experimenting with my “chipmunk research method.” I was inspired to try this technique after hearing an intriguing comment made by my friend Oriano Belusic, past president of the Canadian Federation of the Blind (CFB). Blind since age seven, he has learned to read at high speeds.

Copy 100
article thumbnail

How To Create an SEO Landing Page

BKA Content

How To Create an SEO Landing Page Is your SEO plan doing all it can for you? If you don’t have strong landing pages for your products and services, your website may be falling short. An SEO landing page provides keyword-optimized information about what you offer your readers. When created and implemented correctly, these pages can draw in new customers, increase sales, and set you up as an expert in your industry.

article thumbnail

Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

article thumbnail

How One Content Leader Launched a 150-Year Old Brand Into the Modern Era

Content Marketing Institute

R. Ethan Braden revamped Purdue University's old-fashioned comms team to enchant audiences with captivating content – and doubled the school's commitment to marketing. Here's a look at his content approach – and why he's the 2023 B2C Content Marketer of the Year.

Brand 98
article thumbnail

Generative AI: A Valuable Ally for Infopreneurs?

AIIP

By Mary Ellen Bates I have viewed the emergence of general-purpose generative AI (ChatGPT, Claude, Google Bard, etc.) with both trepidation and curiosity. Ever since the HAL 9000 uttered the immortal response “I’m sorry, Dave. I’m afraid I can’t do that” in the 1968 film 2001: A Space Odyssey, we humans have been leery of… Read More » The post Generative AI: A Valuable Ally for Infopreneurs?

Blog 83
article thumbnail

What Is an AI Writer and Why Does It Matter to Your Blog in 2024?

Bramework

Have you been asking, “ What is an AI writer? ” or “ Should I use this AI blog writing technology? “ If so, you must accept that AI writers are a thing now. Yes, it’s officially the future ! Well, the future is now. Artificial Intelligence is now capable of creating a large amount of content, and it’s growing by the day.

Writer 98
article thumbnail

How Much Does a VoIP System REALLY Cost?

Quick Sprout

There are several factors that go into figuring out the cost of a VoIP system, so we’re going to break … How Much Does a VoIP System REALLY Cost? Read More » The post How Much Does a VoIP System REALLY Cost? appeared first on.

Post 94
article thumbnail

Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

article thumbnail

15 Effective Marketing Tactics Anyone Can Use

Ahrefs

In this article, you will find 15 tried and tested marketing tactics that don’t require experience in marketing. Organic traffic from Google is one of the best kinds.

article thumbnail

7 Commonly Asked Small Business Tax Questions

Freelance Union

Updated for tax year 2023. This article is posted with permission from our partner TaxAct. File your freelance taxes with confidence using TaxAct’s easy-to-use tax software. Freelancers Union members get 25% off the cost of federal and state tax filing:  [link] New to small business taxes and all they entail? In this article, we’ll cover some of the most frequently asked small business tax questions, such as what you can and can’t deduct on your tax return, how to save

article thumbnail

Is Speed, Not AI Technology, the Real Enemy in Marketing?

Content Marketing Institute

Marketers are due for an epiphany in 2024. Though speed is the name of the tech game, what won’t you delegate to tech in the name of successful marketing?

article thumbnail

The 8 Top Fitness Websites and Why They Attract New Members

Quick Sprout

Whether you run a gym or sell online fitness courses, your website has to achieve one goal—to attract new members. … The 8 Top Fitness Websites and Why They Attract New Members Read More » The post The 8 Top Fitness Websites and Why They Attract New Members appeared first on.

Website 92
article thumbnail

Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha

article thumbnail

8 On-Page SEO Factors You Can’t Ignore

Ahrefs

Getting these right can lead to higher rankings, increased visibility, and more organic traffic to your website—so they’re worth doing. Let’s take a look at the top on-page SEO factors that can help you rise through the ranks.

SEO 91
article thumbnail

What Is a Foil in Literature?

Grammarly

Superheroes need supervillains, idealists need realists, brilliant and eccentric scientists need humble lab assistants. This literary balancing act is why we have foils. A literary foil is a character who contrasts with the main character in order to highlight the main character’s attributes. The purpose of the foil is to give the protagonists more color, depth, and nuance.

article thumbnail

How to Turn an Essay into a Book Deal

Jane Friedman

Photo by CJ Dayrit on Unsplash Today’s post is by author Catherine Baab-Muguira. Getting a traditional, “Big 5” book deal is almost unbelievably difficult. Many will try. Few will succeed. What’s more, talent is cheap. Hard work, persistence, unchecked ambition-slash-megalomania? They’re cheap, too. What can help you land a deal is “proof of concept.

Concept 86
article thumbnail

Use Overflow Call Center Services to Stop Losing Customers

Quick Sprout

No business wants to lose customers, especially due to missed calls. That’s where overflow call center services come in. These … Use Overflow Call Center Services to Stop Losing Customers Read More » The post Use Overflow Call Center Services to Stop Losing Customers appeared first on.

Post 91
article thumbnail

7 Popular White Hat Link Building Techniques (That SEOs Are Still Using Today)

Ahrefs

In the most recent edition, 270 SEOs voted for the link-building techniques they still use today. Let’s look at how to do these seven tactics.

SEO 104