Content Marketing Institute

FEBRUARY 2, 2018

We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. Use @moz & @semrush to analyze search volumes of keywords targeted in new #content, says @MassimoCw. Click To Tweet. Distributing.

Content Marketing 111

Content Marketing Brand Editorial Marketing 111

Content Marketing Institute

OCTOBER 24, 2018

Mobile search, video marketing, SEO – all of that has been changing and advancing content marketing for the past few years. Clustered keyword lists also help you create more in-depth and better structured content. . Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

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Editorial Team Content Editorial Communication 91

Moz

DECEMBER 13, 2020

How link building is similar to lead generation. There’s no “lead generation” in link building. If you apply that lead generation process to link building, you may see much better results, and more importantly, those results will keep growing the more leads you acquire. The solution?

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Lead Generation Content Creation Social Media Editorial 60

Content Marketing Institute

JANUARY 30, 2019

few short years ago, simply writing useful articles regularly was enough to keep your audience engaged and see your SEO rankings steadily grow. With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Watch the Google position movement for your keyword.

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Editorial Editorial Team Collaboration Social Media 93

Content Marketing Institute

AUGUST 6, 2018

It’s great for setting up mention alerts as well as finding content to share socially through keyword notifications. Once we’re able to pique their interest, then we ask them for a quick meeting … For lead generation, it’s phenomenal.”. My favorite blog plugin is Yoast for SEO. Kristi Hines, freelance writer.

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Social Media Media Marketing Storytelling 111