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See how Emma uses both AI and EI to write an ad for eco-friendly skincare products.

Nick Ursborne

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. Step 4: Personalization and Storytelling Emma uses her EI to weave a relatable story into the ad copy. Interestingly, this process wasn’t structured and written by me. It was created by GPT-4.

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What Are the Differences Between Customer Lifecycle Marketing and Traditional Sales Funnels?

Express Writers

If you haven’t already, it’s time to drop that traditional sales funnel. The association many folks have with the sales funnel is antiquated and leaves out some critical parts of the customer journey. It can also feel cold and sales-y to customers, pushing people away as opposed to drawing them in. Elmo Lewis.

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205 Trigger Words: Ultimate Guide for Writers

The Write Life

From the persuasive prose of a seasoned copywriter to the captivating narratives of a storyteller, trigger words help breathe life into written content, transforming passive readers into active participants. These dynamic words serve as catalysts, propelling readers from passive consumption to active engagement. What are trigger words?

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What are the differences between Copywriting and Content writing?

Content Writing

Content writing is all about writing copies in the form of product descriptions, blogs, articles, e-books, flyers, emails, and brochures to describe products, services, and other collaterals in electronic form. In this form, you engage customers by writing high-quality and valuable content. Website Sales Copy.

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Content Writing Vs. Copywriting: What’s the Difference?

Shorthand Content Marketing

They both serve a purpose in growing sales for a business, but the approaches (and techniques) are different. The word ‘copy’ was initially used in print media because the typeset words were reprinted (i.e., copied) and shared with a broad audience of readers. . Copywriting is focused primarily on generating sales.

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Learn How to Write Content for Blog Without Blowing Your Heads Off

Digifloat

Even if you’re going by the storytelling approach of writing content, you need to show your value to the audience. Make sure you make the most of this time by adding a short and engaging demo video of your product on your landing page. You need to get to the point quickly.

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What is Freelance Copywriting? & How to Get Started in 2023

Smart Blogger

At its core, freelance copywriting is the craft of writing persuasive, engaging content as a self-employed professional. Freelance copywriters are the creative masterminds behind catchy slogans, compelling sales emails, insightful blog posts , and persuasive web copy. Think of it as storytelling with a purpose.