Nick Ursborne

JANUARY 15, 2024

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. Step 2: Generating a Basic Framework Utilizing the AI’s capabilities, Emma requests a series of basic ad copy drafts that align with her findings. Interestingly, this process wasn’t structured and written by me.

Ads 216

Ads Ad Copy Storytelling Copywriter 216

Shorthand Content Marketing

OCTOBER 7, 2022

They both serve a purpose in growing sales for a business, but the approaches (and techniques) are different. The word ‘copy’ was initially used in print media because the typeset words were reprinted (i.e., copied) and shared with a broad audience of readers. . Copywriting is focused primarily on generating sales.

Copywriter 97

Copywriter Copywriting Writing Content 97

The Write Life

FEBRUARY 10, 2024

From the persuasive prose of a seasoned copywriter to the captivating narratives of a storyteller, trigger words help breathe life into written content, transforming passive readers into active participants. Flash Sale: Suggests a very short-term discount or offer. What are power trigger words for storytelling?

Writer 64

Writer Storytelling Sales Copy Engagement 64

Smart Blogger

JUNE 19, 2023

At its core, freelance copywriting is the craft of writing persuasive, engaging content as a self-employed professional. Freelance copywriters are the creative masterminds behind catchy slogans, compelling sales emails, insightful blog posts , and persuasive web copy. Think of it as storytelling with a purpose.

Freelance Copywriting 75

Freelance Copywriting Copywriter Copywriting Freelance 75

Credible Content

MAY 30, 2023

Storytelling: Crafting compelling narratives and using storytelling techniques to engage readers and create an emotional connection. The ability to craft compelling, engaging, and persuasive content is paramount in capturing the attention of your audience and driving desired actions.

Content Writer 130

Content Writer Writer Writing Proofreader 130

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. When you use curiosity effectively, it’ll lead to increased sales. And, the higher your CTR , the more sales you’ll make. Not all call to action messages are created equal.

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Landing Page Lead Generation Persuasion Telecommunication 145

Income Diary

AUGUST 29, 2023

I’ve been doing Empathy Mapping ever since because to me it’s the quickest, easiest way to write sales copy. Four months ago I found an even easier way to use The Empathy Map to get sales copy to practically write itself. Would that give you an advantage when writing content or sales copy? Here’s my prompt.

Content Creator 115

Content Creator Engineering Blogger Copywriter 115